{"id":351335,"date":"2026-06-26T11:58:07","date_gmt":"2026-06-26T11:58:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/351335\/"},"modified":"2026-06-26T11:58:07","modified_gmt":"2026-06-26T11:58:07","slug":"dallas-city-council-approves-18-5m-incentives-to-morgan-stanley","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/351335\/","title":{"rendered":"Dallas City Council Approves $18.5M Incentives To Morgan Stanley"},"content":{"rendered":"<p>\n                                    Morgan Stanley signage at Times Square in New York | Image by Morgan Stanley\/website                                <\/p>\n<p class=\"isSelectedEnd\">The Dallas City Council has approved an $18.5 million incentive package to attract financial giant Morgan Stanley to establish a major operational hub in North Texas, a project that could bring thousands of jobs and a new $1.3 billion office tower to Uptown Dallas.<\/p>\n<p class=\"isSelectedEnd\">The council <a href=\"https:\/\/www.wfaa.com\/article\/news\/local\/morgan-stanley-eyes-new-13b-dallas-tower-bringing-up-to-4800-jobs\/287-bde39c16-d412-490f-aec6-0fa6a76c757e\" rel=\"nofollow noopener\" target=\"_blank\">voted<\/a> unanimously on Wednesday to authorize the incentives as Dallas <a href=\"https:\/\/therealdeal.com\/texas\/2026\/06\/25\/dallas-secures-19m-incentives-for-morgan-stanley-move\/\" rel=\"nofollow noopener\" target=\"_blank\">competes<\/a> with Alpharetta, Georgia, for the investment.<\/p>\n<p class=\"isSelectedEnd\">If selected, Morgan Stanley would occupy temporary office space in downtown Dallas before <a href=\"https:\/\/www.wfaa.com\/article\/news\/local\/morgan-stanley-eyes-new-13b-dallas-tower-bringing-up-to-4800-jobs\/287-bde39c16-d412-490f-aec6-0fa6a76c757e\" rel=\"nofollow noopener\" target=\"_blank\">moving<\/a> into a newly constructed 708,000-square-foot office tower at 2401 McKinney Avenue. The project would place the company alongside other major financial institutions expanding their North Texas presence, including Goldman Sachs and Bank of America.<\/p>\n<p class=\"isSelectedEnd\">\u201cMorgan Stanley\u2019s engagement with Dallas speaks to the strength of our financial services ecosystem, and I look forward to welcoming the firm to Y\u2019all Street,\u201d Dallas Mayor Eric L. Johnson said in a statement he posted on X.<\/p>\n<p lang=\"en\" dir=\"ltr\">\u201cMorgan Stanley\u2019s engagement with Dallas speaks to the strength of our financial services ecosystem, and I look forward to welcoming the firm to Y\u2019all Street. We have worked hard to make Dallas America\u2019s most pro-business city,\u201d said Big D Mayor Eric Johnson.\u2026<\/p>\n<p>\u2014 Mayor Eric L. Johnson (@Johnson4Dallas) <a href=\"https:\/\/x.com\/Johnson4Dallas\/status\/2069895610061275360?ref_src=twsrc%5Etfw\" rel=\"nofollow\">June 24, 2026<\/a><\/p>\n<p>$1.3 Billion Investment Planned<\/p>\n<p class=\"isSelectedEnd\">According to city documents, developer Trammell Crow Company would <a href=\"https:\/\/therealdeal.com\/texas\/2026\/06\/25\/dallas-secures-19m-incentives-for-morgan-stanley-move\/https:\/\/therealdeal.com\/texas\/2026\/06\/25\/dallas-secures-19m-incentives-for-morgan-stanley-move\/\" rel=\"nofollow noopener\" target=\"_blank\">invest<\/a> approximately $650 million to construct the office tower. Morgan Stanley would <a href=\"https:\/\/www.wfaa.com\/article\/news\/local\/morgan-stanley-eyes-new-13b-dallas-tower-bringing-up-to-4800-jobs\/287-bde39c16-d412-490f-aec6-0fa6a76c757e\" rel=\"nofollow noopener\" target=\"_blank\">invest<\/a> more than $684 million in the project by 2031, bringing the total estimated investment to roughly $1.3 billion.<\/p>\n<p class=\"isSelectedEnd\">The firm also plans to <a href=\"https:\/\/nypost.com\/2026\/06\/24\/business\/dallas-oks-incentive-package-for-1-3b-morgan-stanley-office-tower\/\" rel=\"nofollow noopener\" target=\"_blank\">spend<\/a> nearly $97 million on temporary office space at Fountain Place in downtown Dallas while the Uptown tower is under construction.<\/p>\n<p class=\"isSelectedEnd\">Construction on the permanent office campus is expected to begin in 2026, with completion targeted for 2031.<\/p>\n<p>Thousands Of Jobs Expected<\/p>\n<p class=\"isSelectedEnd\">The proposed project is expected to create a significant employment center in Dallas.<\/p>\n<p class=\"isSelectedEnd\">City records indicate Morgan Stanley could employ approximately 1,500 workers at the site by 2031. That number is projected to increase to 3,800 employees by the end of 2035, with the potential to reach 4,800 jobs by 2039.<\/p>\n<p class=\"isSelectedEnd\">The positions would span areas including wealth management, compliance, risk management, legal services, technology, and operations.<\/p>\n<p class=\"isSelectedEnd\">Mayor Johnson <a href=\"https:\/\/www.wfaa.com\/article\/news\/local\/morgan-stanley-eyes-new-13b-dallas-tower-bringing-up-to-4800-jobs\/287-bde39c16-d412-490f-aec6-0fa6a76c757e\" rel=\"nofollow noopener\" target=\"_blank\">said<\/a> the expansion could bring more than $780 million in capital investment and thousands of high-paying jobs to the City.<\/p>\n<p class=\"isSelectedEnd\">\u201cNow, Morgan Stanley is considering Dallas for a new, large-scale U.S. operational hub that would bring with it over $780 million in capital investment and create up to 4,800 new, high-paying jobs,\u201d Johnson said, WFAA reported.<\/p>\n<p>Growth Of \u201cY\u2019all Street\u201d<\/p>\n<p class=\"isSelectedEnd\">The potential move would further strengthen Dallas\u2019 growing reputation as a financial services center, often referred to as \u201cY\u2019all Street.\u201d<\/p>\n<p class=\"isSelectedEnd\">Texas has become increasingly attractive to financial firms because of its business-friendly environment, lack of a state income tax, and expanding financial infrastructure.<\/p>\n<p class=\"isSelectedEnd\">Dallas is already home to major corporations, including Texas Instruments, Southwest Airlines, CBRE Group, Energy Transfer, and Tenet Healthcare.<\/p>\n<p class=\"isSelectedEnd\">The region\u2019s financial sector has expanded rapidly in recent years, with the creation of the Texas Stock Exchange, Nasdaq Texas, and NYSE Texas. JPMorgan Chase now employs more people in Texas than in New York.<\/p>\n<p class=\"isSelectedEnd\">Johnson has made the expansion of the financial sector a key priority and led a delegation of business and civic leaders to New York earlier this year to promote Dallas as an investment destination.<\/p>\n<p class=\"isSelectedEnd\">\u201cY\u2019all Street is more than a slogan,\u201d Johnson said, per WFAA. \u201cMy Administration is intent on growing Dallas\u2019s financial services sector in order to power a thriving economy that benefits all Dallas residents. I am grateful to my colleagues on the Dallas City Council for supporting that vision.\u201d<\/p>\n<p>If Morgan Stanley ultimately selects Dallas, the project would represent one of the largest corporate investments in the City\u2019s recent history and further cement North Texas as a major financial hub.<\/p>\n<p>Editor\u2019s note: Morgan Stanley has not yet made a formal announcement or a final commitment to Dallas. While the City has approved the incentives to strengthen its bid, the company could still select Alpharetta, Georgia, or delay its decision.<\/p>\n","protected":false},"excerpt":{"rendered":"Morgan Stanley signage at Times Square in New York | Image by Morgan Stanley\/website The Dallas City Council&hellip;\n","protected":false},"author":2,"featured_media":351336,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[102,104,103,109,125196,11100,7735],"class_list":["post-351335","post","type-post","status-publish","format-standard","has-post-thumbnail","category-dallas","tag-dallas","tag-dallas-headlines","tag-dallas-news","tag-downtown-dallas","tag-incentive-package","tag-morgan-stanley","tag-yall-street"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/351335","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=351335"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/351335\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/351336"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=351335"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=351335"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=351335"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}