{"id":357237,"date":"2026-07-01T13:21:30","date_gmt":"2026-07-01T13:21:30","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/357237\/"},"modified":"2026-07-01T13:21:30","modified_gmt":"2026-07-01T13:21:30","slug":"samari-smoke-matthews-signs-nil-deal-that-just-makes-sense-for-the-longhorn-db","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/357237\/","title":{"rendered":"Samari &#8216;Smoke&#8217; Matthews signs NIL deal that just makes sense for the Longhorn DB"},"content":{"rendered":"<p id=\"inline-text-0\" class=\"mt-[18px] md:mt-0 mb-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"5h\">A year ago, four-star cornerback <a href=\"https:\/\/hookemheadlines.com\/massive-win-for-texas-4-star-cb-commits-to-the-longhorns-samari-matthews-01jzxxgq13pk\" rel=\"nofollow noopener\" target=\"_blank\">Samari &#8220;Smokes&#8221; Matthews committed to the Texas Longhorns<\/a> as a part of Steve Sarkisian&#8217;s top-10 recruiting class of 2026.<\/p>\n<p id=\"inline-text-1\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"5k\">Since then, he has joined the Horns on campus and has an extremely active presence on social media, bringing even more attention and yes, to the Texas football program.<\/p>\n<p id=\"inline-text-2\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"5n\">This week, that active online presence came in the form of an NIL deal. Before June came to an end, Matthews took to social media to <a href=\"https:\/\/x.com\/samari_matthews\/status\/2072022293279076741\" target=\"_blank\" rel=\"nofollow\">announce his new NIL deal<\/a> with Stubb&#8217;s, a local barbecue joint in Austin.<\/p>\n<p id=\"inline-text-3\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"5q\">&#8220;Where there\u2019s Smoke, there\u2019s Bar-B-Q,&#8221; Matthews wrote on X, creating a play on words with his nickname, &#8220;Smoke.&#8221;<\/p>\n<p lang=\"en\" dir=\"ltr\">Where there\u2019s Smoke, there\u2019s Bar-B-Q. <a href=\"https:\/\/x.com\/StubbsAustin?ref_src=twsrc%5Etfw\" rel=\"nofollow\">@StubbsAustin<\/a> <a href=\"https:\/\/x.com\/hashtag\/stubbsbbq?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow\">#stubbsbbq<\/a> <a href=\"https:\/\/x.com\/hashtag\/Hookem?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow\">#Hookem<\/a> <a href=\"https:\/\/t.co\/TlJcRHgBZU\" rel=\"nofollow\">pic.twitter.com\/TlJcRHgBZU<\/a><\/p>\n<p>\u2014 Samari \u201cSmoke\u201d Matthews (@samari_matthews) <a href=\"https:\/\/x.com\/samari_matthews\/status\/2072022293279076741?ref_src=twsrc%5Etfw\" rel=\"nofollow\">June 30, 2026<\/a><\/p>\n<p id=\"inline-text-5\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"5w\">Known for his speed and agility, it should come as no surprise that Matthews has a nickname like &#8220;Smoke,&#8221; and what more do you need to have a successful barbeque restaurant than a smoker and some good sauce?<\/p>\n<p>Samari Matthews making his presence known on the 40 Acres<\/p>\n<p id=\"inline-text-7\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"62\">Since joining the Longhorns on campus, Matthews has shared content of his summer workouts, reposted commitments from recruits in the class of 2027, and generally celebrated his time as a part of the Texas football program so far.<\/p>\n<p id=\"inline-text-8\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"65\">&#8220;Yessir,&#8221; Matthews wrote on X <a href=\"https:\/\/hookemheadlines.com\/reactions-of-fellow-recruits-make-john-merediths-texas-commitment-that-much-sweeter\" rel=\"nofollow noopener\" target=\"_blank\">when five-star cornerback John Meredith III committed<\/a> to Texas. <\/p>\n<p lang=\"qme\" dir=\"ltr\">\u23f0\ud83d\udcab <a href=\"https:\/\/x.com\/TexasFootball?ref_src=twsrc%5Etfw\" rel=\"nofollow\">@TexasFootball<\/a> <a href=\"https:\/\/t.co\/J0vnlA5X3S\" rel=\"nofollow\">pic.twitter.com\/J0vnlA5X3S<\/a><\/p>\n<p>\u2014 Samari \u201cSmoke\u201d Matthews (@samari_matthews) <a href=\"https:\/\/x.com\/samari_matthews\/status\/2058608825398104211?ref_src=twsrc%5Etfw\" rel=\"nofollow\">May 24, 2026<\/a><\/p>\n<p id=\"inline-text-10\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"6b\">Set to wear the No. 11 jersey, Matthews has posted images of himself during practice sessions as well as photos of the Horns and himself<a href=\"https:\/\/x.com\/samari_matthews\/status\/2069616348813000848\" target=\"_blank\" rel=\"nofollow\"> in the weight room<\/a>, adding to an already impressive frame.<\/p>\n<p lang=\"es\" dir=\"ltr\">FINO\u23f0 <a href=\"https:\/\/t.co\/KUd1rRWEnB\" rel=\"nofollow\">pic.twitter.com\/KUd1rRWEnB<\/a><\/p>\n<p>\u2014 Samari \u201cSmoke\u201d Matthews (@samari_matthews) <a href=\"https:\/\/x.com\/samari_matthews\/status\/2069616348813000848?ref_src=twsrc%5Etfw\" rel=\"nofollow\">June 24, 2026<\/a><\/p>\n<p id=\"inline-text-12\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"6h\">An early enrollee, Matthews joined the Horns in the spring and has already spent a few months with in Austin, but those few months were all he needed to make a few improvements.<\/p>\n<p id=\"inline-text-13\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"6k\">Coming out of high school, Matthews was listed at 6-feet and 190 pounds, a relatively average size for a collegiate defensive back. When Texas released its first edition of the 2026 football roster, the Longhorns listed him at 6-foot-1 and 197 pounds, already tacking on nearly 10 pounds to his frame.<\/p>\n<p id=\"inline-text-14\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"6n\">Matthews was one of 25 recruits to <a href=\"https:\/\/hookemheadlines.com\/analyzing-every-player-in-texas-completed-2026-class-after-national-signing-day\" rel=\"nofollow noopener\" target=\"_blank\">commit to Texas from the class of 202<\/a>6, a group that ranked 10th nationally and fifth in the SEC. He was one of four defensive backs in the class, alongside fellow four-star cornerback Hayward Howard Jr., as well as three-star safeties Toray Davis and Yaheim Riley.<\/p>\n<p id=\"inline-text-15\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"6q\">That recruiting group came one year off of Texas&#8217;s No. 1-ranked class of 2025, and prefaced the Longhorns&#8217; current recruiting class of 2027, which ranks 6th in the country and third in the SEC, only trailing the Texas A&amp;M Aggies and Oklahoma Sooners (I know, the Horns&#8217; rivals, it hurts).<\/p>\n<p id=\"inline-text-16\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"6t\">Also read: <a href=\"https:\/\/hookemheadlines.com\/steve-sarkisian-is-turning-texas-into-dlu-with-yet-another-commitment-for-longhorns-jason-johnson\" rel=\"nofollow noopener\" target=\"_blank\">Steve Sarkisian is turning Texas into DLU with yet another commitment for the Horns<\/a><\/p>\n<p id=\"inline-text-17\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1\" q:key=\"0\" q:id=\"6w\">However, while it also trails the Notre Dame Fighting Irish and the Miami (FL) Hurricanes in the national rankings, Texas is expected to land at least a few more commitments before the year&#8217;s end, which could send the Longhorns leapfrogging at least a few programs ranked ahead of them.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"22\" height=\"22\" alt=\"\" src=\"https:\/\/assets.minutemediacdn.com\/platform\/google_discover_icon.svg\" class=\"shrink-0\"\/>Add us as a preferred source on Google<a aria-label=\"Follow hookemheadlines.com on Google News\" href=\"https:\/\/www.google.com\/preferences\/source?q=hookemheadlines.com\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"flex h-[30px] w-[30px] shrink-0 items-center justify-center rounded-full bg-primary font-group-large text-sm font-medium text-white transition-colors hover:bg-secondary focus:bg-secondary md:w-auto md:gap-2.5 md:px-4 md:py-[5px]\">Follow<\/a><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"A year ago, four-star cornerback Samari &#8220;Smokes&#8221; Matthews committed to the Texas Longhorns as a part of Steve&hellip;\n","protected":false},"author":2,"featured_media":357238,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[132,134,133],"class_list":["post-357237","post","type-post","status-publish","format-standard","has-post-thumbnail","category-austin","tag-austin","tag-austin-headlines","tag-austin-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/357237","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=357237"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/357237\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/357238"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=357237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=357237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=357237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}