{"id":357290,"date":"2026-07-01T13:58:38","date_gmt":"2026-07-01T13:58:38","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/357290\/"},"modified":"2026-07-01T13:58:38","modified_gmt":"2026-07-01T13:58:38","slug":"fort-worth-community-credit-union-rebrands-with-new-name-keller-roanoke-northeast-fort-worth-2","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/357290\/","title":{"rendered":"Fort Worth Community Credit Union rebrands with new name | Keller &#8211; Roanoke &#8211; Northeast Fort Worth"},"content":{"rendered":"<p>Fort Worth Community Credit Union has been renamed <a href=\"http:\/\/www.worthcu.org\" target=\"_blank\" rel=\"nofollow noopener\">Worth Credit Union<\/a> as of May 1.<\/p>\n<p>According to a company <a href=\"https:\/\/creditunions.com\/wp-content\/uploads\/sites\/2\/gravity_forms\/3-11bd1081bc8068a407ca2a692c2244d7\/2026\/05\/Name-Change-Press-Release.pdf\" target=\"_blank\" rel=\"nofollow noopener\">news release<\/a>, the name change was made to reflect the organization\u2019s continued growth, evolving memberships and commitment to Fort Worth individuals and families.<\/p>\n<p>The bank offers checking and savings accounts, loans for vehicles and credit cards, home loans and also provides wealth management services for residents who live, work or attend school in Tarrant, Parker, Johnson and Denton counties, according to its website.<\/p>\n<p>What they&#8217;re saying<\/p>\n<p>\u201cOur new name better represents who we are today and where we\u2019re headed,\u201d said Michael Massey, CEO and president of Worth Credit Union. \u201cAs we continue to grow, it\u2019s important that our brand reflects our inclusive membership, strong community roots and our dedication to helping our members thrive financially.\u201d<\/p>\n<p>What else?<\/p>\n<p>The bank originally started as Fort Worth Federal Employees Federal Credit Union in 1940 and rebranded in 2001 to Fort Worth Community Credit Union, moving away from a federal charter, according to its <a href=\"https:\/\/www.worthcu.org\/our-story\" target=\"_blank\" rel=\"nofollow noopener\">website<\/a>.<\/p>\n<p>Worth Credit Union has 10 branches in the Dallas-Fort Worth area, including four in Fort Worth. There are additional locations in Bedford, Arlington, Burleson, North Richland Hills, Weatherford and Flower Mound, according to its website.<\/p>\n","protected":false},"excerpt":{"rendered":"Fort Worth Community Credit Union has been renamed Worth Credit Union as of May 1. According to a&hellip;\n","protected":false},"author":2,"featured_media":356852,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[116,41561,118,117,108417],"class_list":["post-357290","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fort-worth","tag-fort-worth","tag-fort-worth-community-credit-union","tag-fort-worth-headlines","tag-fort-worth-news","tag-worth-credit-union"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/357290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=357290"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/357290\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/356852"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=357290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=357290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=357290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}