{"id":371592,"date":"2026-07-13T20:54:08","date_gmt":"2026-07-13T20:54:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/371592\/"},"modified":"2026-07-13T20:54:08","modified_gmt":"2026-07-13T20:54:08","slug":"dr-simi-simifiesta-coming-to-houston-what-to-know","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/371592\/","title":{"rendered":"Dr. Simi Simifiesta coming to Houston: What to know"},"content":{"rendered":"<p>Mexico&#8217;s\u00a0popular mascot Dr. Simi is making a trip to southwest Houston this weekend for &#8220;Simifiesta.&#8221;\u00a0<\/p>\n<p>Since the late 1990s, Farmacias Similares has become a brand known to many people in Mexico, providing affordable medical services and eventually growing into a cultural phenomenon with its mascot, Dr.\u00a0Simi \u2014 a cheerful character with a bushy, white mustache who wears a doctor&#8217;s white coat. The company has since\u00a0expanded its presence into the U.S. market,\u00a0<a href=\"https:\/\/www.drsimi.com\/pages\/about-us?srsltid=AfmBOopOU_6Y34K-c3H5e1bPkaNqeyfz8ruCdChEFeM_NeLz-7u9x34t\" data-link=\"native\" class=\"\" rel=\"nofollow noopener\" target=\"_blank\">according to its website.<\/a>\u00a0<\/p>\n<p>Dr. Simi is expected to make an appearance at a CVS Pharmacy July 18,\u00a0according to an Instagram post by the official Dr. Simi USA page.\u00a0<\/p>\n<p>While details about the\u00a0Houston festivities remain limited, a company spokesperson said each Simifiesta features different activities. According to the Instagram post, free taquitos will be offered to attendees.\u00a0<\/p>\n<p>Who is Dr. Simi?\u00a0<\/p>\n<p>Dr. Simi became popular among people in Mexico in the late 1990s, known as a cheerful character who would dance in the streets, according to the company&#8217;s website.<\/p>\n<p>In 2025, Dr. Simi USA officially launched in Texas and California before expanding into New York, Illinois, Arizona and Florida. Its products are now sold on Amazon and at CVS stores.<\/p>\n","protected":false},"excerpt":{"rendered":"Mexico&#8217;s\u00a0popular mascot Dr. Simi is making a trip to southwest Houston this weekend for &#8220;Simifiesta.&#8221;\u00a0 Since the late&hellip;\n","protected":false},"author":2,"featured_media":371593,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[56,58,57],"class_list":["post-371592","post","type-post","status-publish","format-standard","has-post-thumbnail","category-houston","tag-houston","tag-houston-headlines","tag-houston-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/371592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=371592"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/371592\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/371593"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=371592"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=371592"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=371592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}