The store will be located at the Southlake Marketplace shopping center on 2001 W. Southlake Blvd. Suite 149 near Delucca.<\/p>\n
Ruth said she and her husband came from a corporate instead of a food background, but noticed that there weren\u2019t a lot of specialty butchers in the area.<\/p>\n
\u201cThere\u2019s no other meat market that has all the options that we do, which is prepared meals that we make in house, wines, beer and some specialty grocery items, and all the protein options,\u201d Ruth said.<\/p>\n
![\"Bryson](\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/07\/IMG_8311.JPEG\" "\\"IMG_8311.JPEG\\"")
Bryson and Ruth Nokes owners of the New York Butcher Shoppe in Colleyville and the Southlake location expected to open soon. Courtesy of Ruth Nokes <\/p>\n
The couple also owns and operates the first location that opened in Texas, which opened in Colleyville<\/a> in August 2024 at 3855 Glade Road. There is also another location that\u2019s owned by another franchisee in Houston.<\/p>\n Customers can also expect certified angus beef, prepared sides, salads and entries that are available daily.<\/p>\n The beef is sourced from a network of Texas and Canadian family farms and the shop also offers a weekly prepared meal menu with sides, salads and entr\u00e9es.<\/p>\n \u201cWe\u2019re consumers of good quality foods, and we recognize that there\u2019s a lack of this in the area,\u201d Nokes said. \u201cFor as big as our Metroplex is that shouldn\u2019t be the case.\u201d<\/p>\n Nokes said the beef that the store carries is wet-aged for a minimum of 21 days, meaning that the meat is sealed in its own juices, leading to the meat enzymes being broken down and softened on their own.<\/p>\n \u201cIt\u2019s just extra tender, extra flavorful when you have the wet aging,\u201d Nokes said.<\/p>\n The shop will also offer a dry-aged ribeye steak option, and their prime product is more marbled than U.S. Department of Agriculture\u2019s prime, according to Nokes.<\/p>\n Nokes told the Star-Telegram the Southlake store will initially carry the same items as the Colleyville store, but once they get to know the items their new customers are most interested in, they will shift to accommodate more of that.<\/p>\n The Colleyville store also carries fresh seafood, Heritage breed pork, sausages freshly made in-house, seasoned, marinated, and stuffed options, natural, pasture-raised, hormone\/antibiotic-free chicken and more.<\/p>\n The store will also feature holiday items like turkey for Thanksgiving from Diestel Farms<\/a> and will come with a brining option. Nokes said it’s a New York Butcher Shoppe tradition to brine the turkey in a big red bucket that customers can then take home.<\/p>\n The space the grocer will move into is undergoing a $200,000 renovation in the 1,500 square feet store, according to a Texas Department of Licensing and Regulations filing.<\/a><\/p>\n The first New York Butcher Shoppe opened in 1999<\/a> by Billy D\u2019Elia in Mt. Pleasant, S.C. There are now multiple franchises across much of the southeast, including in Ohio, Missouri, Alabama, Arizona, Georgia Florida, Tennessee and North Carolina.<\/p>\n Related Stories from Fort Worth Star-Telegram<\/p>\n![\"The](\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/07\/IMG_8305.png\" "\\"IMG_8305.png\\"")
The Colleyville store has prime ribeye, New York strip steak, tenderloin, Australian wagyu and more. Courtesy of Ruth Nokes <\/p>\n![\"The](\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/07\/IMG_8308.jpeg\" "\\"IMG_8308.jpeg\\"")
The meat market also sells some specialty items like beer, wine, crackers, seasonings and condiments. Courtesy of Ruth Nokes <\/p>\n
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