{"id":381480,"date":"2026-07-21T21:32:08","date_gmt":"2026-07-21T21:32:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/381480\/"},"modified":"2026-07-21T21:32:08","modified_gmt":"2026-07-21T21:32:08","slug":"southside-san-antonio-residents-call-for-h-e-b-beyond-loop-410","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/381480\/","title":{"rendered":"Southside San Antonio residents call for H-E-B beyond Loop 410"},"content":{"rendered":"<p>While Texas\u2019 favorite grocer may be <a href=\"https:\/\/www.mysanantonio.com\/business\/article\/heb-san-antonio-22339476.php\" data-link=\"native\" rel=\"noopener nofollow\" target=\"_blank\" class=\"\">expanding its footprint<\/a>, there are stretches of its hometown that still feel left behind. And while demand continues to grow, with industrial, commercial and residential <a href=\"https:\/\/www.mysanantonio.com\/business\/article\/southside-san-antonio-development-21952323.php\" data-link=\"native\" rel=\"noopener nofollow\" target=\"_blank\" class=\"\">sprawl hitting the\u00a0Southside<\/a>, H-E-B still has no plans to confirm a new location in the underserved section of the Alamo City.<\/p>\n<p>The calls for a new Southside H-E-B have gone on for years. When MySA reached out to residents to ask how the produce scarcity south of <a href=\"https:\/\/www.mysanantonio.com\/news\/local\/traffic\/article\/loop-410-traffic-overhaul-22325282.php\" data-link=\"native\" rel=\"noopener nofollow\" target=\"_blank\" class=\"\">Loop 410<\/a> affects locals, something surprising became clear: Many residents don\u2019t know the Southside extends beyond Loop 410.<\/p>\n<p>Yes, there are a few H-E-B locations south of downtown, but they are still magnetized toward the city center and cluster 4 or 5 miles north of Loop 410. Beyond that circular boundary, the stores stop. This, it turns out, has left a large chunk of San Antonio residents planning their trips with precision, turning what may be a weekly or even daily errand into a biweekly event.<\/p>\n<p>\u201cI live on the SE side of town and have to make a 20 [to] 30 minute drive to get to the store. I refuse to buy groceries from Dollar General,\u201d Kathy Smith told\u00a0MySA, describing a selection that didn\u2019t meet H-E-B\u2019s typical standards. \u201cWe need an H-E-B or something similar to here on this side of town. It is growing.\u201d<\/p>\n<p>Smith, however, is fighting an uphill battle. For those further south, where public officials and frustrated citizens have declared a food desert, a Dollar General or eating out were common ways to cope with the lack of fresh options.<\/p>\n<p>It takes Mariah Ashely roughly 20 to 30 minutes to reach her nearest H-E-B or Walmart. Otherwise, she says she\u2019s stuck hoping Dollar General has something comparable.<\/p>\n<p>\u201cDue to the gas cost, we have to plan ahead. We have to purchase more at one time so we don\u2019t have to go to the store every other day,\u201d Ashely told MySA. \u201cWe rely on other people sometimes we who know [are] \u2018headed into town.\u2019 On the way home, there\u2019s risk of frozen food defrosting. We can\u2019t get delivery using Walmart Spark or H-E-B Favor. We need a pharmacy out here too.\u201d<\/p>\n<p>District 3 Councilwoman Phyllis Viagran \u2013\u2013 who represents the Southeast Side of San Antonio, which extends beyond Loop 1604 \u2013\u2013 said she\u2019s trying to explain to <a href=\"https:\/\/www.mysanantonio.com\/business\/article\/trader-joes-san-antonio-21279416.php\" data-link=\"native\" rel=\"noopener nofollow\" target=\"_blank\" class=\"\">grocery companies<\/a> that their metrics may not adequately account for the business opportunity south of Loop 410.<\/p>\n<p>\u201cWe\u2019re trying to communicate with them that things are coming up, and they\u2019re coming up fast \u2013 especially in the Brooks area and out over by <a href=\"https:\/\/www.mysanantonio.com\/real-estate\/stoh\/article\/Mission-del-Lago-13686887.php\" data-link=\"native\" rel=\"noopener nofollow\" target=\"_blank\" class=\"\">Missions Del Lago.<\/a> We have multifamily coming in where Brooks is at, and we have the single-family coming over \u2026 by Mission\u00a0Del Lago,\u201d Viagran told MySA.<\/p>\n<p>She says the house-count metric grocers often use to justify opening new stores may not apply to stretches of her district where multiple generations live in a <a href=\"https:\/\/www.mysanantonio.com\/realestate\/article\/KB-Home-Southside-San-Antonio-community-17279350.php\" data-link=\"native\" rel=\"noopener nofollow\" target=\"_blank\" class=\"\">single-family home.<\/a> When restaurants in her region \u2013\u2013 such as Cheddar\u2019s, Olive Garden and Texas Roadhouse \u2013\u2013 are thriving, she says grocery chains are missing out on a business opportunity.<\/p>\n<p>Alas, H-E-B has yet to confirm plans for a store beyond Loop 410 \u2013 where many Northsiders and inner-city San Antonio residents believe the housing ends.<\/p>\n<p>\u201cAt H-E-B, we are continuously looking for a new site locations to best serve our communities,\u201d an H-E-B spokesperson told MySA when asked if they owned any land in this area or had plans to build a store. \u201cWhile we do own land in this area, we currently do not have plans to share at this time.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"While Texas\u2019 favorite grocer may be expanding its footprint, there are stretches of its hometown that still feel&hellip;\n","protected":false},"author":2,"featured_media":358839,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[821,820,82,84,83],"class_list":["post-381480","post","type-post","status-publish","format-standard","has-post-thumbnail","category-san-antonio","tag-mysabusiness","tag-mysastaff","tag-san-antonio","tag-san-antonio-headlines","tag-san-antonio-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/381480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=381480"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/381480\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/358839"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=381480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=381480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=381480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}