{"id":413028,"date":"2026-08-21T16:56:47","date_gmt":"2026-08-21T16:56:47","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/413028\/"},"modified":"2026-08-21T16:56:47","modified_gmt":"2026-08-21T16:56:47","slug":"2-dallas-restaurants-expand-west-you-cant-discount-the-taylor-sheridan-effect","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/413028\/","title":{"rendered":"2 Dallas restaurants expand west: &#8216;You can\u2019t discount the Taylor Sheridan Effect&#8217;"},"content":{"rendered":"<p class=\"mb-4 text-lg md:leading-8 break-words\">Two established Dallas restaurants,\u00a0<a data-ylk=\"slk:Al\u00a0Biernat&#039;s;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/2024\/11\/13\/al-biernat-died-dallas-restaurant-owner\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Al\u00a0Biernat&#8217;s<\/a>\u00a0and\u00a0<a data-ylk=\"slk:Lubellas Patisserie;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/2022\/09\/28\/east-dallas-has-a-new-pastry-shop-from-a-former-bullion-pastry-chef\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Lubellas Patisserie<\/a>, are expanding to Tarrant County.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">A new Al Biernat&#8217;s steakhouse will open in Fort Worth,\u00a0general manager Brad Fuller <a data-ylk=\"slk:told;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/dallas.culturemap.com\/news\/restaurants-bars\/al-biernats-steakhouse-fort-worth\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">told<\/a> CultureMap and then\u00a0confirmed to The Dallas Morning News. It&#8217;ll be the third Al Biernat&#8217;s steakhouse in Dallas-Fort Worth, after the original opened nearly 30 years ago on Oak Lawn Avenue, followed by a <a data-ylk=\"slk:second near\u00a0Addison, on Spring Valley Road,;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/2017\/10\/18\/famed-al-biernat-s-steakhouse-has-officially-opened-its-second-dallas-fort-worth-restaurant\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">second near\u00a0Addison, on Spring Valley Road,<\/a> established about a decade ago.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Al Biernat&#8217;s is expected to open in late 2027, Fuller said, and the timeline is still in flux.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a data-ylk=\"slk:Lubellas Patisserie in Arlington is much closer to an opening;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/article\/lubella-s-patisserie-planning-open-second-d-fw-22230304.php\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Lubellas Patisserie in Arlington is much closer to an opening<\/a>: fall 2026, according to our Imelda Garc\u00eda. The <a data-ylk=\"slk:shop originated in East Dallas;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/2022\/09\/28\/east-dallas-has-a-new-pastry-shop-from-a-former-bullion-pastry-chef\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">shop originated in East Dallas<\/a>, where\u00a0restaurant professional\u00a0Ismael Trejo and pastry chef Maria\u00a0Becerra are <a data-ylk=\"slk:quietly making noise as a small, serious bakery;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/2024\/03\/26\/why-lubellas-patisserie-in-east-dallas-is-a-neighborhood-success-story\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">quietly making noise as a small, serious bakery<\/a>.<\/p>\n<p><img alt=\"Married couple Ismael Trejo and Maria Becerra co-own Lubellas Patisserie, the Dallas shop expanding to Arlington. (Ben Torres\/Special Contributor)\" loading=\"lazy\" width=\"960\" height=\"641\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/08\/https:\/\/media.zenfs.com\/en\/dallas_morning_news_articles_211\/05fa8b5e4a2d6c1980909b95900c8448.jpg\"\/><\/p>\n<p>Married couple Ismael Trejo and Maria Becerra co-own Lubellas Patisserie, the Dallas shop expanding to Arlington. (Ben Torres\/Special Contributor)<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The new Arlington bakery is south of Interstate 30, near AT&amp;T Stadium, the home of the Dallas Cowboys.\u00a0Lubellas is known for its croissants and conchas. It will also sell sandwiches at lunch and brunch dishes like chilaquiles and eggs Benedict, <a data-ylk=\"slk:according to;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.star-telegram.com\/entertainment\/restaurants\/article316937395.html\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">according to<\/a> the Fort Worth Star-Telegram.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Lubellas Patisserie is expected to open at 978 N. Collins St., Arlington, in fall 2026.<\/p>\n<p>More about Al Biernat&#8217;s expansion to Fort Worth<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">News of the steakhouse&#8217;s\u00a0growth into Tarrant County landed on late restaurant owner Al Biernat&#8217;s birthday \u2014 which he\u00a0would have liked, noted Fuller, Biernat&#8217;s nephew. <a data-ylk=\"slk:Biernat died in 2024;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/2024\/11\/13\/al-biernat-died-dallas-restaurant-owner\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Biernat died in 2024<\/a> from\u00a0ALS, or Lou Gehrig&#8217;s disease. Before his death, <a data-ylk=\"slk:Biernat talked to;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/2024\/02\/08\/al-biernat-als-lou-gehrigs-dallas-restaurant\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Biernat talked to <\/a><a data-ylk=\"slk:The News;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/2024\/02\/08\/al-biernat-als-lou-gehrigs-dallas-restaurant\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">The News<\/a><a data-ylk=\"slk:about the aggressive, debilitating disease;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/2024\/02\/08\/al-biernat-als-lou-gehrigs-dallas-restaurant\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"> about the aggressive, debilitating disease<\/a>. He said his restaurants could live on without him.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The Fort Worth restaurant will open downtown near the convention center, in an old savings and loan building. Biernat&#8217;s wife, Jeannie, gave her blessing on the new location, as it&#8217;s a big step for the established restaurant that&#8217;s never expanded outside Dallas.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">&#8220;Al loved Fort Worth, and we have a lot of Fort Worth clientele,&#8221; Fuller said in an email.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Before his death, Biernat was considering opening restaurants in\u00a0Southlake and Westlake, but\u00a0plans were never finalized.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Fuller believes Fort Worth &#8220;has all the factors for a successful Al\u00a0Biernat&#8217;s: a wonderful local clientele, great convention center, events at Dickies Arena, TCU, downtown daytime foot traffic \u2014 and you can&#8217;t discount the Taylor Sheridan\u00a0Effect.&#8221;\u00a0<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a data-ylk=\"slk:He&#039;s referring to the;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/arts-entertainment\/2023\/07\/19\/how-taylor-sheridan-helped-boost-texas-film-incentives-and-native-americans-onscreen\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">He&#8217;s referring to the\u00a0<\/a><a data-ylk=\"slk:Yellowstone;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/arts-entertainment\/2023\/07\/19\/how-taylor-sheridan-helped-boost-texas-film-incentives-and-native-americans-onscreen\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Yellowstone<\/a><a data-ylk=\"slk:and;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/arts-entertainment\/2023\/07\/19\/how-taylor-sheridan-helped-boost-texas-film-incentives-and-native-americans-onscreen\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"> and\u00a0<\/a><a data-ylk=\"slk:Landman;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/arts-entertainment\/2023\/07\/19\/how-taylor-sheridan-helped-boost-texas-film-incentives-and-native-americans-onscreen\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Landman<\/a><a data-ylk=\"slk:creator;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/arts-entertainment\/2023\/07\/19\/how-taylor-sheridan-helped-boost-texas-film-incentives-and-native-americans-onscreen\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"> creator<\/a>, a Fort Worth-raised Texan who <a data-ylk=\"slk:helped secured $1.5 billion in state film incentives;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/arts-entertainment\/2025\/06\/23\/a-15b-investment-in-texas-film-industry-has-become-law\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">helped secured $1.5 billion in state film incentives<\/a> and is credited with keeping Cowtown in the national conversation as a cowboy chic city.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">According to Fuller,\u00a0&#8220;Fort Worth is on fire,&#8221; and his Texas steakhouse wants a piece of it. He compared Fort Worth to the hot Dallas restaurant scene in the 1980s. Back then, Biernat was a young general manager at The Palm, <a data-ylk=\"slk:the power lunch spot in downtown Dallas;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/2017\/06\/07\/dallas-restaurant-the-palm-a-shelter-spot-during-the-july-7-ambush-is-closing\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">the power lunch spot in downtown Dallas<\/a> that displayed caricatures of its most famous regulars on the wall. The Palm was where Biernat flexed his muscles as a charismatic ma\u00eetre d&#8217;, and when he opened his own restaurant in 1998, many of his customers from the &#8217;80s joined him on Oak Lawn Avenue.<\/p>\n<p><img alt=\"Palm's manager Al Biernat (left), assistant manager Brian Perry (right), and head waiter Mike Valdez (seated) are pictured with the famous celebrity wall of caricatures at The Palm restaurant in Dallas' West End in 1994. (File Photo\/Staff)\" loading=\"lazy\" width=\"960\" height=\"783\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/08\/https:\/\/media.zenfs.com\/en\/dallas_morning_news_articles_211\/ffd6e8b1cf8a2bad526933dab3eb2db0.jpg\"\/><\/p>\n<p>Palm&#8217;s manager Al Biernat (left), assistant manager Brian Perry (right), and head waiter Mike Valdez (seated) are pictured with the famous celebrity wall of caricatures at The Palm restaurant in Dallas&#8217; West End in 1994. (File Photo\/Staff)<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">&#8220;The brakes were put on expansion as soon as I knew Al was ill,&#8221; Fuller wrote, but &#8220;he wanted me to expand and grow the brand.&#8221;<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">More to come once construction starts on Al Biernat&#8217;s in Fort Worth.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Al Biernat&#8217;s is expected to open at 913 Houston St., Fort Worth, in late 2027.<\/p>\n<p>Subscribe<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a data-ylk=\"slk:Sign up for the Morning Roundup, a free newsletter delivering the latest North Texas news each morning.;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/newsletters\/morning-roundup\/?utm_source=yahoo&amp;utm_medium=cta&amp;utm_campaign=textlink\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Sign up for the Morning Roundup, a free newsletter delivering the latest North Texas news each morning.<\/a><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">This article originally published at <a data-ylk=\"slk:2 Dallas restaurants expand west: &#039;You can&#039;t discount the Taylor Sheridan Effect&#039;;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/article\/al-biernat-lubellas-new-restaurants-fw-arlington-22397796.php?utm_medium=referral&amp;utm_campaign=yahoo_syndication\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">2 Dallas restaurants expand west: &#8216;You can&#8217;t discount the Taylor Sheridan Effect&#8217;<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Two established Dallas restaurants,\u00a0Al\u00a0Biernat&#8217;s\u00a0and\u00a0Lubellas Patisserie, are expanding to Tarrant County. A new Al Biernat&#8217;s steakhouse will open in&hellip;\n","protected":false},"author":2,"featured_media":413029,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[121385,121382,102,113,10504,116,118,117,144094,144095],"class_list":["post-413028","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fort-worth","tag-al-biernat","tag-brad-fuller","tag-dallas","tag-dallas-cowboys","tag-dallas-morning-news","tag-fort-worth","tag-fort-worth-headlines","tag-fort-worth-news","tag-lubellas-patisserie","tag-maria-becerra"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/413028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=413028"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/413028\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/413029"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=413028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=413028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=413028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}