{"id":445188,"date":"2026-09-23T14:36:07","date_gmt":"2026-09-23T14:36:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/445188\/"},"modified":"2026-09-23T14:36:07","modified_gmt":"2026-09-23T14:36:07","slug":"big-texs-new-hat-is-a-full-circle-moment-for-iconic-north-texas-hatmaker","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/445188\/","title":{"rendered":"Big Tex&#8217;s new hat is a full circle moment for iconic North Texas hatmaker"},"content":{"rendered":"<p>Resistol, the biggest cowboy hat manufacturer in the world, introduced its first cowboy hat at Fair Park in 1936.<\/p>\n<p>DALLAS \u2014 Garland-based Resistol is the biggest cowboy hat manufacturer in the world, but it <a href=\"https:\/\/www.wfaa.com\/article\/news\/local\/cavenders-resistol-outfit-big-tex-2026-state-fair-of-texas-cowboy\/287-fa2163d8-cf00-42e0-afaa-b4a476d41438\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">has never done anything bigger than what it did this week<\/a>.<\/p>\n<p>\u201cThat one we were trying to keep a little secret, but I think the cat\u2019s out of the bag,\u201d said Resistol president Devin Marcum.<\/p>\n<p>Marcum said when the company was founded about 100 years ago, it made men\u2019s dress hats. However, in 1936, at the Texas Centennial Exposition at Fair Park, it made a history-altering decision: Resistol unveiled its first western cowboy hat.<\/p>\n<p>\u201cAs a brand, that was our steppingstone into the traditional cowboy hat business,\u201d Marcum said.<\/p>\n<p>Today, nobody makes or sells more cowboy hats than Resistol.<\/p>\n<p>The company makes more than three thousand cowboys hat a day, sells more than a million a year, and now outfits one ginormous cowboy. For the first time, State Fair of Texas icon Big Tex will wear a Resistol hat.<\/p>\n<p>RELATED: <a href=\"https:\/\/www.wfaa.com\/article\/news\/local\/state-fair\/big-tex-history\/287-43cbdf4f-4128-43d6-a2e4-85e0159cead2\" class=\"cms__embed-related-story__link\" rel=\"nofollow noopener\" target=\"_blank\">Before Big Tex returns, a look back at the State Fair of Texas mascot&#8217;s history<\/a><\/p>\n<p>\u201cWe can now say we can truly fit anybody,\u201d Marcum said.<\/p>\n<p>The Resistol cowboy hat was born at Fair Park and 90 years later, it\u2019s finally back.<\/p>\n<p>At 95 gallons, it\u2019s the company\u2019s biggest hat yet in the place it all began. Of course, Big Tex has always worn a hat, but it\u2019s never had the iconic Resistol logo.<\/p>\n<p>\u201cWe\u2019ve always thought in the back of our minds, why is that not a Resistol hat,\u201d Marcum asked.<\/p>\n<p>RELATED: <a href=\"https:\/\/www.wfaa.com\/article\/news\/local\/state-fair\/state-fair-texas-prices-tickets-children-discounts-rides-games-food\/287-4d1be8f8-49c9-4126-908d-2b7be4c3fbeb\" class=\"cms__embed-related-story__link\" rel=\"nofollow noopener\" target=\"_blank\">After scrutiny, State Fair of Texas announces new lower prices, including $10 tickets for kids<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Resistol, the biggest cowboy hat manufacturer in the world, introduced its first cowboy hat at Fair Park in&hellip;\n","protected":false},"author":2,"featured_media":445189,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[102,104,103],"class_list":["post-445188","post","type-post","status-publish","format-standard","has-post-thumbnail","category-dallas","tag-dallas","tag-dallas-headlines","tag-dallas-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/445188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=445188"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/445188\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/445189"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=445188"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=445188"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=445188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}