{"id":451177,"date":"2026-09-29T14:36:10","date_gmt":"2026-09-29T14:36:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/451177\/"},"modified":"2026-09-29T14:36:10","modified_gmt":"2026-09-29T14:36:10","slug":"new-look-mavericks-want-to-restore-pride-joy-for-dallas-fans","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/451177\/","title":{"rendered":"New-Look Mavericks Want To Restore Pride, Joy For Dallas Fans"},"content":{"rendered":"<p id=\"inline-text-0\" class=\"mt-[18px] md:mt-0 mb-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"9q\">The Dallas Mavericks are in the early stages of training camp, with the preseason opener just a little bit over a week away.<\/p>\n<p id=\"inline-text-1\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"9v\">The franchise reshuffled its pieces since the conclusion of the 2025-26 season. Dallas reinvigorated its front office and coaching staff, while prioritizing additions to the roster that will complement rising star Cooper Flagg.<\/p>\n<p id=\"inline-text-2\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"a0\">Over the last two seasons, the Mavericks haven&#8217;t given their fans much to cheer about. Dallas ousted Luka Doncic in the middle of the night and traded away the main piece in the deal for the two-way forward, Anthony Davis, less than a year later.<\/p>\n<p id=\"inline-text-3\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"a5\">Since an NBA Finals run in 2024, the Mavericks have missed out on the playoffs in two consecutive years.<\/p>\n<p id=\"inline-text-4\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"aa\">While the franchise isn&#8217;t considered a championship contender entering 2026-27, Dallas wants to begin taking steps in the right direction to repair its reputation with its own fanbase.<\/p>\n<p>Mavericks Aiming To Bring Joy Back To Basketball In Dallas<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/09\/01m3nmbrbjhy09pqz5wh.jpg\" alt=\"Masai Ujiri\" title=\"Masai Ujiri\" width=\"360\" height=\"360\" class=\"undefined w-full w-full blur-[5px]\" q:id=\"ar\"\/><\/p>\n<p>Jun 29, 2026; Dallas, TX, USA;  Masai Ujiri, Dallas Mavericks\u2019 President of Basketball Operations, provides an opening statement during an introductory press conference for new head coach Dusty May at American Airlines Center. Mandatory Credit: Raymond Carlin III-Imagn Images | IMAGN IMAGES via Reuters Connect<\/p>\n<p id=\"inline-text-7\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"ax\">From &#8216;Fire Nico&#8217; chants to constant reminders of what could have been, there&#8217;s a negative connection to the Mavericks right now for many supporters of the team.<\/p>\n<p id=\"inline-text-8\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"b2\">With fresh faces at every level of the franchise, team president Masai Ujiri is hoping the changes will lead to a positive result on and off the court.<\/p>\n<p id=\"inline-text-9\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"b7\">&#8220;New season here. I know there&#8217;s been a lot of changes in the organization, and I know changes are sometimes hard, but I think a lot of times we hope that changes are for the good,&#8221; Ujiri said, according to <a href=\"https:\/\/x.com\/townbrad\/status\/2103504909844791770\" target=\"_blank\" rel=\"nofollow\">Dallas Morning News&#8217; Brad Townsend<\/a>.<\/p>\n<p id=\"inline-text-10\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"bc\">&#8220;We feel a new energy, we feel a brightness, not only like with the team or the people around, but just in general,&#8221; Ujiri added. &#8220;We are trying to bring joy back to basketball in this city with this team.&#8221;<\/p>\n<p id=\"inline-text-11\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"bh\">From the coaching staff to the players, everyone is on the same page. As a whole, the team has put in plenty of work this offseason. Now, those long hours in the gym have to result in success between the lines.<\/p>\n<p id=\"inline-text-12\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"bm\">&#8220;With Dusty [May], the coaching staff, they&#8217;ve been nothing but very engaging, participating with players, all the engagements that we&#8217;ve had all summer. Players being around in the city, workouts, camps that they&#8217;ve done, places we&#8217;ve visited with them. I can&#8217;t say enough,&#8221; Ujiri said. &#8220;We&#8217;ve won every single game in the summer but now the real stuff starts.&#8221;<\/p>\n<p id=\"inline-text-13\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"br\">The Mavericks open their preseason slate against the Houston Rockets on Friday, October 9. Tip-off is scheduled for 7:00 a.m. CST, with the teams playing at the Venetian Arena in China.<\/p>\n<p id=\"inline-text-14\" class=\"my-[18px] [&amp;_a]:text-secondary my-f-1.5\" q:key=\"0\" q:id=\"bw\">Sign up to our <a href=\"https:\/\/www.si.com\/nba\/mavericks\/onsi\/newsletter\" rel=\"nofollow noopener\" target=\"_blank\">free newsletter<\/a> and follow us on <a href=\"https:\/\/x.com\/maverickssi?s=21&amp;t=nyCeWGVWMsSpULqWCupqGA\" rel=\"nofollow\">X<\/a> for the latest news.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"22\" height=\"22\" alt=\"\" src=\"https:\/\/assets.minutemediacdn.com\/platform\/google_discover_icon.svg\" class=\"shrink-0\"\/>Add us as a preferred source on Google<a aria-label=\"Follow si.com on Google News\" href=\"https:\/\/www.google.com\/preferences\/source?q=si.com\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" preventdefault:click=\"\" class=\"flex h-[30px] w-[30px] shrink-0 items-center justify-center rounded-full bg-primary font-group-large text-sm font-medium text-white transition-colors hover:bg-secondary focus:bg-secondary md:w-auto md:gap-2.5 md:px-4 md:py-[5px]\" on:click=\"q-DE9CKT0F.js#s_lDqay9E5m5g[0]\" q:id=\"c2\">Follow<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"The Dallas Mavericks are in the early stages of training camp, with the preseason opener just a little&hellip;\n","protected":false},"author":2,"featured_media":451178,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[102,104,103],"class_list":["post-451177","post","type-post","status-publish","format-standard","has-post-thumbnail","category-dallas","tag-dallas","tag-dallas-headlines","tag-dallas-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/451177","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=451177"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/451177\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/451178"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=451177"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=451177"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=451177"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}