{"id":465974,"date":"2026-10-14T17:58:12","date_gmt":"2026-10-14T17:58:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/465974\/"},"modified":"2026-10-14T17:58:12","modified_gmt":"2026-10-14T17:58:12","slug":"comets-lean-on-wnba-peers-as-they-prepare-for-houston-return","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/465974\/","title":{"rendered":"Comets lean on WNBA peers as they prepare for Houston return"},"content":{"rendered":"<p class=\"c-paragraph sections-franchises \">As the Houston Comets prepare to return to the WNBA through the <a href=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2026\/08\/19\/boston-says-farewell-to-wnba-with-final-sun-game-at-td-garden\/\" target=\"_blank\" rel=\"nofollow noopener\" title=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2026\/08\/19\/boston-says-farewell-to-wnba-with-final-sun-game-at-td-garden\/\">relocation of the Connecticut Sun<\/a>, Comets President of Business Operations Gretchen Sheirr \u201cregularly seeks advice from her counterparts with the Valkyries, the Portland Fire and the Toronto Tempo,\u201d who are \u201chappy to help,\u201d according to Megan Greenwell of BLOOMBERG NEWS. Everyone around the WNBA \u201cwants new teams to succeed &#8212; needs them to, if the growth is going to continue.\u201d But their positive results also \u201c<a href=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2026\/05\/15\/comets-impending-return-to-houston-showing-large-interest-from-fans\/\" target=\"_blank\" rel=\"nofollow noopener\" title=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2026\/05\/15\/comets-impending-return-to-houston-showing-large-interest-from-fans\/\">increase the pressure in Houston<\/a>.\u201d Sheirr said that one of the most important lessons she has taken from conversations with her peers in S.F. and Portland is that she \u201cdoesn\u2019t have to address every priority all at once, even considering the compressed window.\u201d Greenwell wrote new WNBA teams \u201cgenerally have a couple of years to prepare.\u201d The new Comets got less than 12 months. Houston is inheriting a roster that won barely a quarter of its games last season. The ticketing office has to fill 18,000 seats for a team \u201cthat may not win much.\u201d Keeping up with the most financially successful teams will \u201crequire colossal corporate partnerships and marketing deals in tandem with success on the court.\u201d Team execs \u201cknow everyone around the league is watching what they do,\u201d watching to see whether Rockets and Comets owner <a href=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2026\/03\/30\/fertitta-confirms-return-of-houston-comets-ticket-deposits-for-27-begin\/\" target=\"_blank\" rel=\"nofollow noopener\" title=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2026\/03\/30\/fertitta-confirms-return-of-houston-comets-ticket-deposits-for-27-begin\/\">Tilman Fertitta\u2019s $11B<\/a> \u201ccan build a WNBA juggernaut and electrify the fourth-largest city in the country or not\u201d (<a href=\"https:\/\/www.bloomberg.com\/features\/2026-wnba-mega-growth-playbook\/?srnd=homepage-americas\" target=\"_blank\" rel=\"nofollow noopener\" title=\"https:\/\/www.bloomberg.com\/features\/2026-wnba-mega-growth-playbook\/?srnd=homepage-americas\">BLOOMBERG NEWS, 10\/13<\/a>).<\/p>\n","protected":false},"excerpt":{"rendered":"As the Houston Comets prepare to return to the WNBA through the relocation of the Connecticut Sun, Comets&hellip;\n","protected":false},"author":2,"featured_media":465975,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[1770,56,58,57,14422,7787],"class_list":["post-465974","post","type-post","status-publish","format-standard","has-post-thumbnail","category-houston","tag-basketball","tag-houston","tag-houston-headlines","tag-houston-news","tag-wnba","tag-womens-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/465974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=465974"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/465974\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/465975"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=465974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=465974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=465974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}