{"id":467834,"date":"2026-10-16T13:24:09","date_gmt":"2026-10-16T13:24:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/467834\/"},"modified":"2026-10-16T13:24:09","modified_gmt":"2026-10-16T13:24:09","slug":"the-nephew-of-dallas-cowboys-owner-jerry-jones-is-opening-a-coffee-shop","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/467834\/","title":{"rendered":"The Nephew Of Dallas Cowboys Owner Jerry Jones Is Opening A Coffee Shop"},"content":{"rendered":"<p>Here\u2019s something that sucks. <a href=\"https:\/\/www.dallasobserver.com\/food-drink\/new-coffee-shop-rollin-joes-to-open-near-smu-campus-soon-40723609\/\" rel=\"nofollow noopener\" target=\"_blank\">There\u2019s a new coffee shop opening up in Dallas\u2019s University Park neighborhood<\/a>, near the SMU campus. It\u2019s called <a href=\"https:\/\/www.instagram.com\/rollin_joes\/\" rel=\"nofollow noopener\" target=\"_blank\">Rollin\u2019 Joes Sips &amp; Co.<\/a> and it\u2019s got a super vibey chill cartoon bro as its mascot.\n<\/p>\n<p>None of that\u2019s why it sucks. Nor does it suck because the brand is being started by the <a href=\"https:\/\/www.mootyluxury.com\/\" rel=\"nofollow noopener\" target=\"_blank\">CEO of a luxury real estate firm<\/a> and the a <a href=\"https:\/\/www.dallasnews.com\/food\/restaurant-news\/article\/when-rollin-joes-open-smu-new-york-sub-22318729.php\" rel=\"nofollow noopener\" target=\"_blank\">Panera Bread franchisee.<\/a> The issue at hand is not who that CEO is (Jerry Mooty, Jr.) but who he is related to. Mooty is the nephew of Dallas Cowboys owner and General Manager Jerry Jones, and everything in his orbit sucks.\n<\/p>\n<p>Is this fair? Is this cruel? Am I judging a nephew by the sins of his uncle? Perhaps. But let me explain.\n<\/p>\n<p>I\u2019m writing this from Dallas, the city where I was born and have lived my entire non-college life. And as such I have no choice but to be an ardent Cowboys fan. I don\u2019t want to be, truly I don\u2019t, but it\u2019s written in my genetic code. I mean, who would want to be a Cowboys fan? Everyone hates us despite over three decades of irrelevance, due entirely to Jerry Jones\u2019s insistence on us still being called <a href=\"https:\/\/en.wikipedia.org\/wiki\/America%27s_Team\" rel=\"nofollow noopener\" target=\"_blank\">America\u2019s Team<\/a>. And it\u2019s not like the team treats us any better. Every year is Our Year, or so they tell us, only to finish somewhere around the middle. And every year we fall for it. We just lost to the 0\u20134 Tampa Bay Buccaneers with an undrafted rookie at quarterback. At home. In prime time. We\u2019re terrible.\n<\/p>\n<p>To express my frustration in visual terms, here is the last twenty years of the Dallas Cowboys:\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-1457441\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/10\/cowboys-futility-1-997x800.png\" alt=\"cowboys futility 1\" width=\"997\" height=\"800\"  \/>\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-1457443\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/10\/cowboys-futility-2-975x800.png\" alt=\"cowboys futility 2\" width=\"975\" height=\"800\"  \/>\n<\/p>\n<p>Yet somehow, the Dallas Cowboys are <a href=\"https:\/\/www.forbes.com\/teams\/dallas-cowboys\/\" rel=\"nofollow noopener\" target=\"_blank\">the most valuable sports team in the whole entire world<\/a> at an estimated $13 to $15.5 billion (with a B). That\u2019s double what the nearest soccer team, the world\u2019s most popular sport, is worth. And the reason for that is Jerry Jones, who sucks, just not at marketing.\n<\/p>\n<p>To put it into coffee terms, Jerry Jones is a civet and the Dallas Cowboys are kopi luwak. He has produced literal shit but somehow has convinced everyone to buy it at a steep markup. Myself included. Major Jerry Jones highlights include the creation of seat licenses at NFL stadiums, NDAs and hush money to his<a href=\"https:\/\/www.dallasnews.com\/news\/courts\/2022\/03\/09\/woman-sues-dallas-cowboys-owner-jerry-jones-says-he-is-her-father-court-documents-say\/?utm_content=bufferfd8d7&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\" rel=\"nofollow noopener\" target=\"_blank\"> alleged out-of-wedlock child<\/a>, donating <a href=\"https:\/\/www.nbcnews.com\/politics\/trump-administration\/trumps-super-pac-raises-massive-177-million-bolstering-political-influ-rcna222400\" rel=\"nofollow noopener\" target=\"_blank\">one million dollars<\/a> to MAGA Inc., and trading generational talent Micah Parsons to the Green Bay Packers. There aren\u2019t enough living fingers to count the number of ways Jerry Jones makes this world an objectively worse place, though I do have one finger in particular I\u2019m willing to give him.\n<\/p>\n<p>Now of course ole Jurrah isn\u2019t going to be pulling shots at Rollin\u2019 Joes so he won\u2019t be actively fucking up your coffee, but this place has his stink all over it. The suck is generational. How do I know? Because Rollin\u2019 Joes has all the hallmarks of a Jones joint. <a href=\"https:\/\/www.instagram.com\/rollin_joes\/\" rel=\"nofollow noopener\" target=\"_blank\">Just look at the branding.<\/a> Joseph B. Rollin (get it, he be rolling, a doobie probably), <a href=\"https:\/\/www.instagram.com\/p\/DbWBTALxS-t\/\" rel=\"nofollow noopener\" target=\"_blank\">his birthday is given as 4\/20\/4Ever<\/a>, which is like, super dope and chill or whatever the prompt was that was given to the <a href=\"https:\/\/www.instagram.com\/whiteunicornagency\/?hl=en\" rel=\"nofollow noopener\" target=\"_blank\">White Unicorn advertising agency<\/a> to create the aesthetic. But who\u2019s really behind Rollin\u2019 Joes? Just this chill bro, who is Jerry Jones\u2019 nephew, and is totally cool with you rolling up a dooberino and definitely wouldn\u2019t call the cops on you for it.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1453850\" src=\"https:\/\/www.newsbeep.com\/us-tx\/wp-content\/uploads\/2026\/10\/rollin-joe-mooty.jpg\" alt=\"rollin joe mooty\" width=\"1170\" height=\"1342\"  \/>Jerry Mooty, Jr., via Mooty Luxury Group\n<\/p>\n<p>Anyway, it all sucks. Coffee sucks. Football sucks. Dallas sucks. This place is going to make a million dollars isn\u2019t it? Go Cowboys.\n<\/p>\n<p><a class=\"addbackground\" href=\"https:\/\/www.instagram.com\/zaccad\/\" rel=\"nofollow noopener\" target=\"_blank\">Zac Cadwalader<\/a>\u00a0is the managing editor at Sprudge Media Network and a staff writer based in Dallas.\u00a0<a class=\"addbackground\" href=\"https:\/\/sprudge.com\/author\/zac-cadwalader\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Read more Zac Cadwalader\u00a0on Sprudge<\/a>.\n\t\t\t<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Here\u2019s something that sucks. There\u2019s a new coffee shop opening up in Dallas\u2019s University Park neighborhood, near the&hellip;\n","protected":false},"author":2,"featured_media":467835,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[102,104,103],"class_list":["post-467834","post","type-post","status-publish","format-standard","has-post-thumbnail","category-dallas","tag-dallas","tag-dallas-headlines","tag-dallas-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/467834","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=467834"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/467834\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/467835"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=467834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=467834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=467834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}