{"id":92797,"date":"2025-12-18T13:42:12","date_gmt":"2025-12-18T13:42:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-tx\/92797\/"},"modified":"2025-12-18T13:42:12","modified_gmt":"2025-12-18T13:42:12","slug":"scream-experiment-haunted-house-to-open-in-sas-alamo-plaza","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-tx\/92797\/","title":{"rendered":"Scream Experiment haunted house to open in SA’s Alamo Plaza"},"content":{"rendered":"

San Antonio\u2019s Alamo may be decked out in its Christmas best, but across the street, it\u2019s looking more like Halloween. Signage is now up for the Scream Experiment<\/a>, a new year-round haunted house attraction set to open in spring 2026 at 123 Alamo Plaza.<\/p>\n

The experience comes from Phillips Entertainment, the owner of downtown\u2019s Buckhorn Saloon & Museum. The company is no stranger to Alamo Plaza. It operated Ripley\u2019s Haunted Adventure, Guinness World Records Museum, Tomb Rider 3D Adventure Ride and Arcade on the strip before vacating in 2022 to make way for the upcoming Alamo Visitor Center and Museum. <\/p>\n

At the Scream Experiment, thrill-seekers will explore the eerie corridors of the cursed Restful Sleep Hotel, bumping into thrilling scares and spooky sets. The entertainment company says it will use theme-park-style storytelling for a fully immersive experience.<\/p>\n

\u201cDuring the decades it was in business, the hotel became the site of numerous macabre incidents, including several still-unexplained deaths,\u201d reads a fictional newspaper article posted on Scream Experiments\u2019 website.\u201dIts doors were permanently locked on October 27, 1948 \u2013 exactly 53 years after the day it opened. Today, the building which housed the beautiful Restful Sleep Hotel stands abandoned, dark and empty \u2014 except, as some city residents claim, for the ghosts which still inhabit the many rooms and hallways.\u201d<\/p>\n

The attraction is part of a growing trend in the U.S. for experiences that transport visitors to another world without relying on virtual reality. Tourism-driven cities like Las Vegas and Orlando have found success with year-round horror experiences, and Phillips Entertainment expects San Antonio \u2014 already home to a trove of ghost stories<\/a> \u2014 to be no different.<\/p>\n

\u201cWe\u2019ve teamed up with some of the industry\u2019s best designers and are thrilled to add a brand-new style of immersive and family-friendly entertainment to our city\u2019s incredible list of attractions and experiences,\u201d said Davis Phillips, president and CEO of Phillips Entertainment, in a release. \u201cSan Antonio is our home, and we are passionate about creating attractions where locals and visitors alike will create fun, lifelong memories with their family and friends.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"San Antonio\u2019s Alamo may be decked out in its Christmas best, but across the street, it\u2019s looking more…\n","protected":false},"author":2,"featured_media":92798,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[4731,993,2777,11667,19180,39837,423,82,84,83],"class_list":{"0":"post-92797","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-san-antonio","8":"tag-alamo-plaza","9":"tag-downtown","10":"tag-entertainment","11":"tag-haunted-houses","12":"tag-horror","13":"tag-immersive-experiences","14":"tag-openings","15":"tag-san-antonio","16":"tag-san-antonio-headlines","17":"tag-san-antonio-news"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/92797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/comments?post=92797"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/posts\/92797\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media\/92798"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/media?parent=92797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/categories?post=92797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-tx\/wp-json\/wp\/v2\/tags?post=92797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}