The Apple iPhone Air is defying pronouncements of an imminent death knell for now, managing to hold up quite well in the used phone market of the US.
Data from SellCell indicates that the Apple iPhone Air is managing to go toe-to-toe with the iPhone Pro Max in the US
We recently compared the trade-in prices of the Apple iPhone Air and its Pro Max counterpart on the used phone market, SellCell.
To ensure an apple-to-apple (pun intended) comparison, we applied the following search conditions:
256GB storage variant.
Mint condition
Highest available price quote
As is evident from the above snippet, the iPhone Air is currently commanding a resale value of $671 on SellCell. In contrast, you can sell an Apple iPhone 17 Pro Max on the platform right now for $827. Bear in mind that the iPhone Air has a starting price of $999 vs. $1,199 for the iPhone 17 Pro Max (256GB variant).
This equates to a depreciation of 32.8 percent for the Apple iPhone Air and 31 percent for the iPhone 17 Pro Max. There is, effectively, just a ~2 percent difference between the resale prices of these two variants, despite the iPhone Air receiving tons of negative publicity in recent days.
This is a surprising outcome, especially as recent reports have managed to paint a fairly grim picture for the Apple iPhone Air’s demand profile. As we noted recently, the KeyBanc Capital Market survey released earlier this week found “virtually no demand for the iPhone Air, and limited willingness to pay for a foldable.”
Also, the famous Apple analyst, Ming-Chi Kuo, recently claimed that the Cupertino giant is already asking suppliers to cut the production of components for the iPhone Air by as much as 80 percent. It would certainly be interesting if the iPhone Air continues to exhibit resale price resilience. Perhaps Apple’s bet on the bling-heavy, fashion-savvy crowd just might pay off in the end.
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