Despite missing most of the 2025 WNBA season, Caitlin Clark still secured one of the highest income years in women’s basketball thanks to her powerhouse endorsement portfolio
Caitlin Clark
Getty Images
Actualizado a 04/12/2025 23:47 EST
Caitlin Clark may have appeared in only 13 games for the Indiana Fever in 2025 — roughly 30% of the season — before a groin injury sidelined her on September 4, but her absence on the court did little to slow her financial rise.
Following a breakout rookie campaign that helped fuel record TV audiences and a surge of interest in women’s basketball, the star guard was unable to replicate that impact on the floor. Yet her influence remained undeniable.
Caitlin Clark
NBAE via Getty Images
Minimal WNBA Salary, Major Financial Return
Despite earning just $114,000 from her WNBA contract this year, Clark still amassed an extraordinary $16.1 million in total income. The reason: her booming presence away from the court.
Endorsements Driving a Massive Windfall
Clark’s earnings were propelled by an estimated $16 million in off-court partnerships, reflecting her stature as one of the most marketable athletes in American sports.
Her sponsor portfolio includes:
Gatorade
State Farm
Wilson
Xfinity
Hy-Vee
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