JACKSONVILLE, Fla. – Calling all golf fans!
Your next trip to Topgolf, the popular entertainment venue and golf destination, will be a little easier on your wallet after the company announced slashed gameplay prices influenced by guest feedback.
“We’ve heard you loud and clear: you love Topgolf, but our prices were too high. Since the price of everything else keeps getting higher, we’re going low. Not just a little bit lower: our lowest prices ever,” the website said to introduce the new prices.
The new prices took effect Monday and are here to stay — no gimmicks, no expiration date, no promo codes needed.
The company said the decision came straight from the people who matter the most ― its guests. After surveying thousands of visitors, Topgolf found that while people love the experience, the expensive price tag was keeping them from returning.
CEO David McKillips said he heard the same message repeatedly during visits to Topgolf venues in his first 100 days with the company, which he joined in February.
“I heard a common theme from our guests: our experience is unmatched, from high-quality food to games and the ability to connect through friendly competition, but our prices are too high to keep them coming back,” McKillips said. “I want our guests to know that we heard them and are now introducing our lowest prices ever. Topgolf has always been about more play for all and by reducing the price of gameplay, we’re backing that commitment up with real, meaningful action. The cost of fun just got more affordable.”
The company also said it was adding new arcade games and expanding its food and drink menu at all of its locations by the end of 2026.
Topgolf has one location in Northeast Florida in Jacksonville at 10531 Brightman Boulevard.
Does this make you want to plan your next Topgolf outing? Let us know in the comments.
Visit topgolf.com to learn more.
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