THE long-held calls of Supercars fans for a game to be released have been answered – well, sort of.
While not a reimagination of the popular console-based product from the 2000s, Supercars and Pizza Hut have joined forces on an augmented reality racing game named Mount Pizzarama.
It will see fans virtually use a Pizza Hut Supercar to tackle the legendary Mount Panorama circuit.
The game can be unlocked via a QR code on specially marked Bathurst 1000 pizza boxes from Pizza Hut.
“We’ve always been passionate about bringing sport to life in new and unexpected ways,” said Tyrone Estephan, executive director of T&DA, the company behind the game.
“For years, we’ve wanted to create an AR racing experience, but finding the right platform and partner was key.
“When this opportunity with Supercars and Pizza Hut came along, it felt like the perfect fit, a fun, interactive way to put fans right in the driver’s seat.”
Fans who play Mount Pizzarama can enter into a competition whereby prizes can be won for the 2025 Repco Bathurst 1000 including two four-day general admission tickets with paddock access, two course car rides, two grid walks and two Supercars merchandise packs.
The competition will run today through to September 26.
“The Repco Bathurst 1000 is Australia’s Great Race, and through this innovative partnership with Pizza Hut, fans can experience the thrill of Mount Panorama from their own home,” said Supercars head of marketing Brenda Younes.
“We’re proud to be the first sporting governing body in Australia to gamify augmented reality in this way, creating a fun and immersive link between our sport and its fans.”
The 2025 Repco Bathurst 1000 will be held across October 9-12.