Water as a Service Market
“Global Water as a Service (WaaS) Market reached US$58.38 billion in 2024 and is expected to reach US$129.76 billion by 2032, growing with a CAGR of 10.50% during the forecast period 2025-2032” As per DataM intelligence research report
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United States
Recent Launches and Investments
✅ In July 2025, Xylem launched a Water as a Service platform for U.S. municipalities, integrating IoT sensors and AI-driven water management solutions. The platform targets municipal utilities and industrial clients. It emphasizes operational efficiency, leak detection, and sustainable water use.
✅ In March 2025, Veolia Water Technologies introduced a WaaS solution backed by $12 million in R&D investment, focusing on real-time water quality monitoring and predictive maintenance. It supports industrial and municipal water systems. The launch promotes sustainability and operational optimization.
Mergers and Acquisitions
✅ In August 2025, Ecolab acquired a U.S.-based WaaS startup to expand its smart water management solutions portfolio. The acquisition strengthens AI-driven monitoring and resource management capabilities. It targets municipal and industrial water systems.
✅ In May 2025, SUEZ partnered with a domestic WaaS firm to co-develop cloud-based water treatment and monitoring solutions. The collaboration focuses on predictive analytics, efficiency, and sustainability. It supports municipalities and industrial clients nationwide.
Japan
Recent Launches and Investments
✅ In July 2025, Toray Industries launched a Water as a Service platform for Japanese industrial and municipal clients, integrating real-time monitoring and AI-based water management. The system targets factories, utilities, and urban water networks. It emphasizes efficiency, sustainability, and resource optimization.
✅ In March 2025, Kurita Water introduced a WaaS solution backed by $8 million in R&D investment, focusing on predictive maintenance, water quality monitoring, and automated control. It supports industrial facilities and municipal water systems. The platform improves operational efficiency and reduces water wastage.
Mergers and Acquisitions
✅ In August 2025, Hitachi Zosen partnered with a domestic WaaS startup to co-develop advanced water monitoring and management solutions. The collaboration strengthens IoT integration and AI analytics capabilities. It targets industrial and municipal water systems across Japan.
✅ In May 2025, Mitsubishi Heavy Industries acquired a Japanese WaaS firm to expand its water treatment and management portfolio. The acquisition enhances technology integration, monitoring capabilities, and operational efficiency. It supports sustainable water solutions for municipalities and industries.
Water as a Service Market: Drivers
The Water as a Service (WaaS) market is gaining momentum as industries and municipalities seek efficient, sustainable, and cost-effective water management solutions. Growing concerns over water scarcity, rising population, and industrial water demand are driving the adoption of outsourced water treatment and management services. WaaS provides end-to-end solutions, including water purification, monitoring, and distribution, reducing the need for significant capital investments in infrastructure. Companies are increasingly seeking subscription-based models that offer operational flexibility, real-time monitoring, and compliance with regulatory standards. The emphasis on sustainability and corporate responsibility is further accelerating the adoption of WaaS solutions.
Technological advancements, including IoT-enabled water sensors, AI-based predictive analytics, and smart treatment systems, are enhancing the efficiency and reliability of WaaS offerings. These innovations allow operators to monitor water quality, detect leaks, and optimize usage, resulting in lower operational costs and improved resource management. The growing trend of outsourcing non-core functions is encouraging businesses to adopt WaaS for consistent and reliable water supply without the burden of maintenance. Increasing awareness about environmental conservation and water reuse is also driving the integration of advanced treatment and recycling technologies. Overall, Water as a Service is emerging as a strategic solution for sustainable, resilient, and cost-efficient water management across sectors.
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Water as a Service Market: Major Players
WEB N.V., Seven Seas Water Group, Veolia, Ekopak, R3 Sustainability, Waterleau, HydroFloTech, Hacom Energy, Rainmaker Worldwide Inc. and AquaVenture Holdings Limited.
Segment Covered in the Water as a Service Market:
➥ By Service Type: Water Supply, Water & Wastewater Treatment, Water Recycling & Reuse Services, Operations & Maintenance Services, Others
➥ By Capacity: Less than 25,000 L, 25,001-50,000 L, 50,001-100,000 L, More than 100,001 L
➥ By Deployment Model: On-Premises, Cloud-Based Services, Hybrid Models
➥ By End-Users: Municipal, Industrial, Commercial, Others
Research Process:
Both primary and secondary data sources have been used in the Water as a Service Market research report. During the research process, a wide range of industry-affecting factors are examined, including governmental regulations, market conditions, competitive levels, historical data, market situation, technological advancements, upcoming developments, in related businesses, as well as market volatility, prospects, potential barriers, and challenges.
Most Frequently Asked Questions in the Water as a Service Market Research Industry:
âž Who leads the Water as a Service industry and what’s their competitive positioning regarding capacity, performance, and profitability?
âž What growth opportunities and market challenges do Water as a Service market vendors face?
âž Which segments show the highest growth potential and market share distribution?
âž What factors are driving or limiting Water as a Service market growth?
âž What are the dominant sales and distribution strategies in the Water as a Service industry?
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Regional Analysis:
⇥ North America (U.S., Canada, Mexico)
⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)
⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)
⇥ South America (Colombia, Brazil, Argentina, Rest of South America)
⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)
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✅ Competitive Landscape
✅ Technology Roadmap Analysis
✅ Sustainability Impact Analysis
✅ KOL / Stakeholder Insights
✅ Consumer Behavior & Demand Analysis
✅ Import-Export Data Monitoring
✅ Live Market & Pricing Trends
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