Caitlin Clark’s eight-year, $28 million contract with Nike is the largest in women’s basketball history, but it pales in comparison to the company’s top NBA deals.
06:59 ET, 12 Oct 2025Updated 07:00 ET, 12 Oct 2025
Caitlin Clark campaigned for higher salaries during the WNBA All-Star Game.(Image: 2025 Getty Images)
The WNBA is currently in the midst of CBA negotiations with its players, and superstar Caitlin Clark has become a central figure in alleged criticism from WNBA Commissioner Cathy Englebert. The Fever star was reportedly told she should be grateful for her off-court deals due to her visibility.
Englebert has denied making statements attributed to her by Napheesa Collier, suggesting that Clark should “be on her knees” and that players should “thank their lucky stars” for the league’s exposure platform and recent TV deal. Despite this, the Fever star continues to be one of the most vocal advocates for better pay and leadership, with Collier leading the push for change.
Even before Clark walked across the stage to shake Engelbert’s hand as the No. 1 overall pick in 2024, Nike had already signed her to an NIL deal while she was still breaking records in college basketball at Iowa.
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This agreement has since evolved into a full-fledged deal that has changed the landscape of women’s basketball.
In April 2024, the WNBA star inked an eight-year, $28 million contract with the company, averaging out to $3.5 million per year.
Included in Clark’s deal is her own signature shoe line, set to debut in 2026, apparel collections that have already been released, and performance bonuses.
This contract is reportedly the largest shoe deal ever for a female basketball player.
Clark declined offers from Under Armour ($16 million over four years) and Adidas ($6 million over four years), both of which included the promise of signature shoes.
Clark’s debut season with the Indiana Fever was a resounding success, driving up viewership by 50 percent and boosting attendance by nearly half.
Her jerseys, Wilson basketball, and Nike Kobe 6 PEs were hot commodities, selling out within minutes of release, but her $3.5 million annual average pales in comparison to Nike’s top NBA contracts.
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LeBron James’s lifetime deal is worth over $1 billion, earning him more than $40 million annually. Kevin Durant’s lifetime contract is valued at over $300 million.
Giannis Antetokounmpo’s five-year extension is worth a whopping $143 million, averaging $28.6 million per year. Devin Booker’s contract runs through 2029 for over $200 million, while Ja Morant’s five-year deal is valued at $167 million.
On the women’s side, A’ja Wilson’s recent Nike deal is estimated to be between $20 million and $25 million, and her A’One shoe launched in May to great success. Sabrina Ionescu’s multi-year contract is worth between $12-18 million, and her first two signature models have been spotted on NBA courts.
Outside of Nike, Breanna Stewart’s partnership with Puma is estimated to be worth between $12 and $15 million, while Angel Reese’s Reebok deal is expected to reach between $8-12 million. Her shoes, released in three colorways, sold out in minutes on release day.
For context, the WNBA’s annual revenue hovers around $200 million, while the NBA’s exceeds $10 billion. This disparity continues to shape the pay structure across all levels of the game.