Individual AirTags make for great stocking stuffers, and they’re on sale for just $18 for a single tag

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Black Friday is here, and while there are a dizzying number of discounts on everything from headphones to fashion, sometimes you just want to stock up on the basic, unsexy essentials that make life easier. Apple‘s AirTags are one such essential. Affordable and practical, they’re useful for tracking everything from luggage to keys, and they make great stocking stuffers for the iPhone users in your life.

AirTags officially retail for $29, but they’re often available for $25. Right now, however, they’re available for just $18 — a rare 38% discount and an even lower price than during Prime Day.

Best Apple AirTags Sale 2025: Save 38% on AirTags During Black Friday

Prime Day Deal

Apple AirTag

Grab this deal while it lasts.

AirTags use Bluetooth and Ultra Wideband technology to track items when they’re lost nearby (like keys lodged between couch seats) or far away (like a suitcase that didn’t make the flight). They’re built on Apple’s massive Find My network, which is powered by over 2.3 billion iPhones. This means AirTags offer a tracking range and reliability unmatched by competitors.

Locating your belongings is very easy. Nearby items, like your keys, can be pinpointed instantly using Ultra Wideband precision, while distant ones, such as luggage, can be found through the vast Find My network.

Apple emphasizes privacy, ensuring all communications are encrypted and anonymous, with no location data or history stored on the AirTag or in the cloud. Each AirTag includes a replaceable battery that lasts over a year, and they’re rated IP67 for dust and water resistance.

apple airtags

Amazon

Bundle & Save

Apple AirTags 4-Pack

You can save slightly more on the individual price by buying in a pack of four.

The four-pack deal on AirTags is sold out on Amazon, but it’s still available at Walmart and Best Buy as of this writing. A four-pack, which is currently on sale for $65, drops the price of each tracker to just over $16.

Best Apple AirTags Sale 2025: Save 38% on AirTags During Black Friday

Samsung Galaxy SmartTag2

Like the AirTag, Samsung’s SmartTag uses replaceable coin batteries. The SmartTag comes in two colors and has a built-in loop to easily attach to luggage.

Best Apple AirTags Sale 2025: Save 38% on AirTags During Black Friday

Tile by Life360 Mate

Tile’s tracker works with Android and iOS, and it’s just $15 right now. It can be used to track keys and other easy-to-lose items, although the battery is not replaceable.