Rusty Wallace thought he was about to win at Daytona. Instead, he found himself staring down NASCAR’s most powerful man, facing a lifetime ban that would have ended everything. One controversial moment on the track in 1989 nearly cost the future champion his entire career before it really took off.
The 55-time Cup Series winner recently appeared on his younger brother Kenny Wallace’s podcast, where he shared one of the most fascinating stories from his career. Rusty won the 1989 NASCAR Cup Series (then called the Busch Series), the only championship he captured during his time behind the wheel. However, that season almost took a drastically different turn thanks to a heated confrontation with then-chairman Bill France Jr.
What Happened During Rusty Wallace’s Near-Fatal Encounter With Bill France Jr.?
The incident occurred during the 1989 Goody’s 300 Busch Series race at Daytona International Speedway. Wallace finished second to Darrell Waltrip that day, but not before a run-in with Dale Jarrett on the penultimate lap that could have changed everything.
Wallace was having the race of his life in the No. 27 Kodiak car for Blue Max Racing, the same machine that would carry him to his championship later that year. As he recalled on the podcast, everything went perfectly until the final moments.
“I’m driving the 27 car,” Wallace said. “Just killing it. Just having a hell of a year in that 27 car. The Kodiak car. The car I won my championship in. I’m down at Daytona, and I’m in the Busch race. It was a Bush race on a Saturday.”
The drama unfolded on the last lap when Wallace was leading the race. Jarrett pulled alongside him entering the corner, setting up what should have been a thrilling finish between two talented drivers.
“Last lap, I’m leading the race. Dale Jarrett gets alongside me. We go in the corner and I get real tight to him. He gets loose. He gets up in the gray. He spins,” Wallace remembers.
Wallace thought victory was his, but Waltrip had other plans. While Jarrett spun out of contention, Waltrip seized the opportunity from the bottom groove.
“I go on and I’m thinking I’m going to win the race, and underneath him I hear Darrell Waltrip. Here comes Darrell Waltrip in the very bottom. He wins, I finish second.”
However, finishing second to Waltrip became the least of Wallace’s concerns. What happened next would shake him to his core and threaten everything he had worked for in racing.
How Did Bill France Jr. React to the Incident?
After the race, Wallace was summoned to France’s office at Daytona. The NASCAR chairman wasted no time delivering what sounded like a career-ending verdict.
“They had a building, not a big red truck. Brought me in there. He said, ‘Son, this is Bill France.’ He said, ‘I’m kicking you out for life, and your day is over.’”
France’s words hit Wallace like a sledgehammer. The chairman wasn’t finished with his harsh assessment of the situation. The confrontation left Wallace completely stunned. As he confessed on the podcast, the gravity of France’s threat became immediately clear.
“(France’s reaction) freaked me completely out. I got my family, I got everybody, and (France) just kicked me completely out of NASCAR,” Wallace said.
But France, despite its tough talk, was known for being fair-minded. Rather than making a snap decision based on initial impressions, he decided to review the evidence. The chairman took Wallace to the press box to examine the CBS race footage together.
The review proved to be Wallace’s salvation. After studying the footage, France couldn’t find evidence of intentional contact between Wallace and Jarrett during their battle for the lead.
Wallace avoided a penalty, but the psychological impact of the confrontation lingered. The incident affected his focus, as he could only manage a P18 finish in the Cup Series race at Daytona that followed.
Fortunately for Wallace, he bounced back quickly from the ordeal. Two weeks later at Rockingham, he grabbed the checkered flag in the first of six Cup Series victories that year. Those wins helped him beat Dale Earnhardt by 12 points to claim the championship, proving that sometimes the closest calls can lead to the greatest triumphs.