Reese’s rules the plastic pumpkin, at least according to DoorDash metrics. The food delivery company dug into 2025 Halloween orders and found that the peanut butter cups were America’s top candy for the third straight year, with Hershey bars and M&M’s close behind. Generally speaking, chocolate dominates, but sour is rising: Airheads and Sour Patch Kids muscled into the top 10, and Haribo gummies joined the list for the first time—then quickly blew past Nerds in recent months. “It’s officially the candy to watch this year,” the site declares.
The data also suggests old-school treats are staging a comeback: Circus Peanuts orders shot up 350%, Lemonheads 200%, and Bit-O-Honey 180%. Even candy corn and raisins climbed 30% and 60%. State-by-state, Reese’s led in 17 states, while others leaned into taffy, licorice, or European chocolates. Here are the top 10 most popular candies in the list:
Reese’s Peanut Butter Cups Hershey’s Milk Chocolate Bar M&M’s Snickers Nerds Skittles Airheads Sour Patch Kids Haribo Kit Kat