WNBA viewership surge continues behind Caitlin Clark and Indiana Fever
The WNBA season is in full swing, and Caitlin Clark and the Indiana Fever have delivered strong viewership…
Audiences still warm to Fever, with and without Clark
The Indiana Fever delivered more viewership highs this past week, both with and without Caitlin Clark in the…
Fever still running hot: Near-milestone audience for Clark and co. against Liberty
Three years in, Caitlin Clark and the Indiana Fever continue to generate milestone WNBA audiences. Saturday’s Fever-Liberty WNBA…
WNBA starts off of last year’s pace, but still on the high side
The new WNBA season opened with another milestone audience, if not quite at the level of last year’s.…
WNBA Finals opener is most-watched since league’s inaugural year
For all the tumult off the court, the WNBA audience keeps growing in ways that would have been…
WNBA enters Finals with one of its top playoff audiences since ’99
A dramatic winner-take-all game between two of the league’s highest-profile teams delivered one of the top WNBA playoff…
Monday musings: Disney wins battle, but is there even a war?
Sports Media Watch presents thoughts on recent events in the industry, starting with another look at the battle…
2025 WNBA Playoffs first round was the second-most-watched ever
It’s become cliché at this point to note that the WNBA is chugging along just fine while Caitlin…