{"id":11302,"date":"2025-07-15T09:32:04","date_gmt":"2025-07-15T09:32:04","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/11302\/"},"modified":"2025-07-15T09:32:04","modified_gmt":"2025-07-15T09:32:04","slug":"sydney-sweeney-reportedly-launching-lingerie-line-backed-by-jeff-bezos","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/11302\/","title":{"rendered":"Sydney Sweeney reportedly launching lingerie line backed by Jeff Bezos"},"content":{"rendered":"<p>Sydney Sweeney\u2019s <a href=\"https:\/\/pagesix.com\/2025\/07\/01\/entertainment\/why-sydney-sweeney-attended-bezos-sanchez-wedding\/\" rel=\"nofollow noopener\" target=\"_blank\">invite to Lauren S\u00e1nchez and Jeff Bezos\u2019 wedding<\/a> now makes even more sense.<\/p>\n<p>The \u201cEuphoria\u201d star is reportedly launching a new lingerie line \u201cvery soon,\u201d with S\u00e1nchez and Bezos financially backing her new venture as investors, a source <a href=\"https:\/\/www.usmagazine.com\/stylish\/news\/sydney-sweeney-launching-lingerie-line-backed-by-jeff-bezos\/\" target=\"_blank\" rel=\"noopener nofollow\">told Us Weekly<\/a> Monday.<\/p>\n<p>\u201cThis has been a huge project for her and something she\u2019s been working on for the last year,\u201d the insider said.<\/p>\n<p>Sydney Sweeney is launching a new lingerie line \u201cvery soon,\u201d according to Us Weekly. Marco Piovanotto\/IPA\/ABACAPRESS.COM \/ SplashNews.com<\/p>\n<p>Jeff Bezos and his wife, Lauren S\u00e1nchez, are reportedly investors in Sweeney\u2019s lingerie line. The news comes after the \u201cEuphoria\u201d star attended the couple\u2019s wedding in Venice last month. GC Images<\/p>\n<p>Bezos is said to have even more involvement as the lingerie line is being backed by Ben Schwerin, a partner at private equity firm Coatue. <\/p>\n<p>Coatue recently got a $1 billion boost from Bezos and fellow tech tycoon Michael Dell through their Coatue Innovation Fund, <a href=\"https:\/\/economictimes.indiatimes.com\/news\/international\/us\/sydney-sweeney-launches-lingerie-brand-with-1-billion-boost-from-jeff-bezos-backed-firm\/articleshow\/122372239.cms?from=mdr\" target=\"_blank\" rel=\"noopener nofollow\">the Economic Times reported<\/a>.<\/p>\n<p>Sweeney\u2019s rep didn\u2019t immediately respond to Page Six\u2019s request for comment.<\/p>\n<p>The 27-year-old actress already has experience with designing. In 2023, she <a href=\"https:\/\/pagesix.com\/article\/shop-sydney-sweeney-frankies-bikinis-swimwear-collection\/\" rel=\"nofollow noopener\" target=\"_blank\">teamed up with Frankies Bikinis on a swimwear collection<\/a>\u00a0inspired by Italian summer romance, which the brand billed as as its \u201csexiest ever\u201d in the press release.<\/p>\n<p>Sweeney was spotted spending time with Orlando Bloom and Tom Brady during Bezos and S\u00e1nchez\u2019s nuptials. Sydney Sweeney \/ Instagram<\/p>\n<p>The \u201cAnyone But You\u201d star teamed up with Frankies Bikinis on a swimwear collection in 2023. sydneysweeney\/Instagram<\/p>\n<p>Sweeney starred in the stunning ad campaign, modeling a jaw-dropping halter bikini and seductively posing in a white lace two-piece.<\/p>\n<p>\u201cIt\u2019s powerful to show the world you are unapologetically yourself,\u201d she told Elle at the time. \u201cWe wanted pieces that made people feel confident and free in their bodies.\u201d<\/p>\n<p>Last month, the \u201cAnyone But You\u201d star made waves at S\u00e1nchez and Bezos\u2019 wedding in Venice, where she <a href=\"https:\/\/pagesix.com\/2025\/06\/28\/celebrity-news\/tom-brady-and-sydney-sweeney-dance-together-at-lauren-sanchez-jeff-bezos-wedding-reception\/\" rel=\"nofollow noopener\" target=\"_blank\">spent time with Orlando Bloom and Tom Brady<\/a> during the nuptials.<\/p>\n<p>While some speculated about Sweeney\u2019s connection to the couple, Megyn Kelly <a href=\"https:\/\/pagesix.com\/2025\/07\/02\/celebrity-news\/megyn-kelly-sydney-sweeneys-enormous-breasts-led-to-bezos-wedding-invite\/\" rel=\"nofollow noopener\" target=\"_blank\">claimed it was her chest size<\/a> that got her the invite.<\/p>\n<p>The swimwear collection was inspired by Italian summer romance, and Frankies Bikinis billed the collection as its \u201csexiest ever\u201d in the press release. sydneysweeney\/Instagram<\/p>\n<p>Sweeney\u2019s body has been a topic of discussion throughout her career. Megyn Kelly recently took a swipe at the \u201cEuphoria\u201d actress, claiming Sweeney\u2019s \u201cenormous breasts\u201d got her invited to the Bezos wedding. GC Images<\/p>\n<p>\u201cSydney Sweeney\u2019s the new toast of the town out there because she\u2019s got these enormous breasts that everybody\u2019s obsessed with,\u201d the journalist\u00a0said on \u201cThe Megyn Kelly Show.\u201d<\/p>\n<p>But Page Six learned that Sweeney was invited to the wedding because she\u2019s starring in an upcoming movie for Amazon MGM Studios.<\/p>\n<p>Sweeney \u201cis not friends with either one of them,\u201d but attended the three-day festivities \u201cto pay respects to the \u2018boss,\u2019 just like in the old days of Hollywood,\u201d a source told us.<\/p>\n","protected":false},"excerpt":{"rendered":"Sydney Sweeney\u2019s invite to Lauren S\u00e1nchez and Jeff Bezos\u2019 wedding now makes even more sense. The \u201cEuphoria\u201d star&hellip;\n","protected":false},"author":2,"featured_media":11303,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57],"tags":[236,11284,91,88,3976,1168,11285,206,5033,7105,92],"class_list":["post-11302","post","type-post","status-publish","format-standard","has-post-thumbnail","category-celebrities","tag-celebrities","tag-celebrity-businesses","tag-celebrity-news","tag-entertainment","tag-fashion","tag-jeff-bezos","tag-lingerie","tag-movies","tag-style","tag-sydney-sweeney","tag-tv"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/11302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=11302"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/11302\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/11303"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=11302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=11302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=11302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}