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Egg on supermarket shelves. Credit: tete_escape\/Shutterstock<\/p>\n
Emerging markets are expected to lead an anticipated 22% in global egg growth in the next ten years, according to a Rabobank report. <\/p>\n
In joint research with the World Egg Organisation (WEO), the Dutch investment bank said the egg market has \u201cgrown rapidly over the past three decades\u201d \u2013 doubling from 46m metric tonnes in 1995 to 99m metric tonnes in 2025.<\/p>\n
\u201cThe egg market, alongside poultry, was the fastest-growing animal-protein market in the last ten years,\u201d the report noted.<\/p>\n
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The research suggests that around 99% of the projected growth will come from emerging markets, led by Asia, Africa, and Latin America.<\/p>\n \u201cHigher per capita consumption due to rising incomes, urbanisation, and evolving consumer preferences are fueling demand, though population growth in these regions also plays a role,\u201d according to the report.<\/p>\n However, the global egg industry faces new challenges, but also opportunities, in supply chain modernisation, distribution and sustainability.<\/p>\n These factors look set to \u201cdrive continued investment and innovation throughout the global value chain\u201d.<\/p>\n \u201cEggs will maintain their strong market position compared to other proteins,\u201d Nan-Dirk Mulder, the senior global specialist in animal protein at the bank\u2019s RaboResearch unit, said.<\/p>\n \u201cGrowth will be increasingly driven by rising incomes, improved availability, consumer preferences, marketing, and product development rather than population growth alone.\u201d<\/p>\n Mulder added with respect to emerging markets: \u201cThe rise of megacities in these regions will necessitate changes in distribution, marketing, and product development.\u201d<\/p>\n Meanwhile, in more mature markets, demand is shifting toward the value-added eggs segments, along with cage-free, organic and functional eggs.<\/p>\n \u201cIn addition to price, consumers are driven by health and wellness trends, convenience, taste, sustainability, and animal welfare,\u201d Mulder said.<\/p>\n Meanwhile, the report suggests that \u201ctechnologies such as artificial intelligence, robotics, and smart farming will be critical to improving efficiency, biosecurity, and environmental performance\u201d.<\/p>\n \n Sign up for our daily news round-up! Just Food Excellence Awards – The Benefits of Entering<\/p>\n Gain the recognition you deserve! The Just Food Excellence Awards<\/a> celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don\u2019t miss your chance to stand out\u2014submit your entry today!<\/p>\n
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