{"id":16944,"date":"2025-07-17T17:57:10","date_gmt":"2025-07-17T17:57:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/16944\/"},"modified":"2025-07-17T17:57:10","modified_gmt":"2025-07-17T17:57:10","slug":"meta-appoints-generative-ai-vp-to-run-threads","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/16944\/","title":{"rendered":"Meta appoints generative AI VP to run Threads"},"content":{"rendered":"<p id=\"speakable-summary\" class=\"wp-block-paragraph\">Meta appointed Connor Hayes, Meta\u2019s VP of product for generative AI, to become the head of Threads, per <a href=\"https:\/\/www.axios.com\/2025\/07\/17\/meta-threads-instagram-connor-hayes\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Axios<\/a>.<\/p>\n<p class=\"wp-block-paragraph\">Until now, Instagram head Adam Mosseri has been in charge of Threads. But the platform has grown into more than a side product of Instagram, necessitating additional leadership. <\/p>\n<p class=\"wp-block-paragraph\">Though Threads only launched in 2023, its mobile daily active user (DAU) numbers are <a href=\"https:\/\/techcrunch.com\/2025\/07\/07\/threads-is-nearing-xs-daily-app-users-new-data-shows\/\" rel=\"nofollow noopener\" target=\"_blank\">fast approaching<\/a> those of X, according to market intelligence provider Similarweb. Currently, Threads is averaging around 115 million DAUs on mobile, with X\u2019s DAU numbers reaching around 132 million.<\/p>\n<p class=\"wp-block-paragraph\">TechCrunch has reached out to Meta for comment.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" height=\"418\" width=\"680\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2025\/07\/Similarweb-data-2025-07-07-at-11.14.10AM.jpg\" alt=\"\" class=\"wp-image-3025091\"  \/>Image Credits:Similarweb<\/p>\n","protected":false},"excerpt":{"rendered":"Meta appointed Connor Hayes, Meta\u2019s VP of product for generative AI, to become the head of Threads, per&hellip;\n","protected":false},"author":2,"featured_media":16945,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[182,8543,181,507,15879,4136,1282,74,15880],"class_list":["post-16944","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-apps","tag-artificial-intelligence","tag-artificialintelligence","tag-in-brief","tag-instagram","tag-meta","tag-technology","tag-threads"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/16944","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=16944"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/16944\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/16945"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=16944"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=16944"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=16944"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}