{"id":1827,"date":"2025-07-11T15:13:03","date_gmt":"2025-07-11T15:13:03","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/1827\/"},"modified":"2025-07-11T15:13:03","modified_gmt":"2025-07-11T15:13:03","slug":"commanders-keep-leaning-in-to-old-logo","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/1827\/","title":{"rendered":"Commanders keep leaning in to old logo"},"content":{"rendered":"<p>There are two potential explanations for the Commanders\u2019 sudden decision to lean heavily into their abandoned logo. One, it\u2019s accidental. Two, it\u2019s deliberate.<\/p>\n<p>At a time when the team seems to be <a class=\"Link\" href=\"https:\/\/www.nbcsports.com\/nfl\/profootballtalk\/rumor-mill\/news\/commanders-seem-to-be-laying-foundation-for-potential-return-to-their-old-name\" target=\"_blank\" rel=\"noopener nofollow\">floating trial balloons<\/a> regarding a possible return to their former name, another not-so-subtle reference to days gone by came this morning, in a \u201chappy birthday\u201d post to former Washington tight end Chris Cooley.<\/p>\n<p>Of all the photos the Commanders could have chosen, they picked one in which the scrapped logo was <a class=\"Link\" href=\"https:\/\/x.com\/Commanders\/status\/1943672626452566427\" target=\"_blank\" rel=\"noopener nofollow\">prominently displayed<\/a>.<\/p>\n<p>Compare that as to how it was in the time between the changing of the name and the purchase of the team by Josh Harris. The <a class=\"Link\" href=\"https:\/\/sports.yahoo.com\/commanders-keep-sending-mixed-messages-153555971.html\" target=\"_blank\" rel=\"noopener nofollow\">London Fletcher birthday posts<\/a> in <a class=\"Link\" href=\"https:\/\/x.com\/Commanders\/status\/1394993933927780354\" target=\"_blank\" rel=\"noopener nofollow\">2021<\/a>, <a class=\"Link\" href=\"https:\/\/x.com\/Commanders\/status\/1527256504306483201\" target=\"_blank\" rel=\"noopener nofollow\">2022<\/a>, and <a class=\"Link\" href=\"https:\/\/x.com\/Commanders\/status\/1659571396370898948\" target=\"_blank\" rel=\"noopener nofollow\">2023<\/a> did not include the logo. Last May \u2014 at a time when it seemed that the team was tiptoeing toward its former name and\/or logo \u2014 the logo <a class=\"Link\" href=\"https:\/\/x.com\/Commanders\/status\/1792192484157927452\" target=\"_blank\" rel=\"noopener nofollow\">was back<\/a> for Fletcher\u2019s birthday wishes. (It was <a class=\"Link\" href=\"https:\/\/x.com\/Commanders\/status\/1924455879006359981\" target=\"_blank\" rel=\"noopener nofollow\">back again<\/a> for 2025.)<\/p>\n<p>Although some seem to think we\u2019re trying to muster opposition to any possibility of the name and\/or logo returning, as I told <a class=\"Link\" href=\"https:\/\/www.audacy.com\/thefandc\/authors\/the-sports-junkies\" target=\"_blank\" rel=\"noopener nofollow\">the Sports Junkies on Friday morning<\/a>, I don\u2019t really care anymore. If they want to bring it back, bring it back. They can use it all they want. People who choose not to use it can do the same.<\/p>\n<p>The point is that the organization seems to be developing and\/or implementing a strategy. And that strategy could result in the logo returning to the throwback uniform. Or the logo returning for good. Or the name coming back temporarily. Then permanently.<\/p>\n<p>Regardless, the longer Harris owns the team, the more the old logo is emerging. It\u2019s becoming normal to see it again.<\/p>\n<p>Now that it\u2019s normal, why not use it? And once they start using it, why not bring back the name?<\/p>\n<p>Again, this is all either accidental, or deliberate. Either way, it makes sense to watch where it goes from here.<\/p>\n","protected":false},"excerpt":{"rendered":"There are two potential explanations for the Commanders\u2019 sudden decision to lean heavily into their abandoned logo. One,&hellip;\n","protected":false},"author":2,"featured_media":1828,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[349,99],"class_list":["post-1827","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nfl","tag-nfl","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/1827","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=1827"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/1827\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/1828"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=1827"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=1827"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=1827"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}