{"id":195538,"date":"2025-10-01T20:29:08","date_gmt":"2025-10-01T20:29:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/195538\/"},"modified":"2025-10-01T20:29:08","modified_gmt":"2025-10-01T20:29:08","slug":"as-federal-funding-expires-gbh-launches-225-million-campaign","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/195538\/","title":{"rendered":"As federal funding expires, GBH launches $225 million campaign"},"content":{"rendered":"

\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\tLocal News\t\t\t\t\t\t\t\t<\/a><\/p>\n

\t\t\t\t\tGBH, the largest producer of PBS programming in America, is looking to raise the money over the next three years.<\/p>\n

\"\"
\n\tGBH headquarters in Brighton. Matthew J. Lee\/Boston Globe\t<\/p>\n

GBH announced a $225 million fundraising campaign Wednesday, as the public broadcaster attempts to weather major funding cuts from the federal government.\u00a0<\/p>\n

The \u201cFund the Future<\/a>\u201d campaign launch was timed to coincide with the start of the government\u2019s new fiscal year and the expiration of federal funding. GBH is hoping to raise the money over the next three years.\u00a0<\/p>\n

\u201cCongress told us to \u2018go fund ourselves,\u2019 and that\u2019s exactly what we are going to do,\u201d GBH President and CEO Susan Goldberg said in a statement.\u00a0<\/p>\n

GBH operates an NPR station and is the largest producer of PBS programming nationwide. Although only 8% of GBH\u2019s annual revenue comes from federal dollars, it is still under serious risk. That\u2019s because smaller stations with more reliance on federal funding pay GBH to air some radio and TV programs, The Boston Globe<\/a> has reported.\u00a0<\/p>\n

Even before Wednesday\u2019s funding cutoff, GBH was facing significant headwinds. Last year, GBH laid off 4% of its employees<\/a>. More rounds of layoffs occurred in May<\/a>, June<\/a>, and July <\/a>of this year. In announcing those layoffs, Goldberg said that the station needed to \u201ctake some pretty quick action\u201d before the Oct. 1 cutoff.<\/p>\n

Over the summer, GBH\u2019s digital billboard in Brighton displayed the words \u201cLocal. Trusted. Defunded.\u201d Images of the display went viral<\/a> online, and the new fundraising campaign is leaning into similar messaging.\u00a0<\/p>\n

The goal, according to Goldberg, is to transform GBH \u201cfrom 20th century broadcaster to 21st century digital powerhouse.\u201d The campaign has three pillars: defending independent journalism, ensuring access to popular programs and educational content, and \u201ctransitioning to an innovative and sustainable business model.\u201d\u00a0<\/p>\n

GBH paused programming for 10 seconds across all its broadcast and streaming channels Wednesday to mark the \u201chistoric loss\u201d of the Corporation for Public Broadcasting<\/a>.\u00a0<\/p>\n

\u201cThis is a time when facts are being questioned and communities crave connection,\u201d Goldberg said. \u201cGBH is doubling down on our values, focused on protecting independent journalism and making trusted, educational, and inspirational content accessible to everyone.\u201d<\/p>\n

\t\tRoss Cristantiello<\/a>Staff Writer\t<\/p>\n

Ross Cristantiello, a general assignment news reporter for Boston.com since 2022, covers local politics, crime, the environment, and more.<\/p>\n

\t\t\t\t\t\t\tSign up for the Today newsletter<\/p>\n

Get everything you need to know to start your day, delivered right to your inbox every morning.<\/p>\n","protected":false},"excerpt":{"rendered":"Local News GBH, the largest producer of PBS programming in America, is looking to raise the money over…\n","protected":false},"author":2,"featured_media":195539,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[88,92],"class_list":{"0":"post-195538","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-entertainment","9":"tag-tv"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/195538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=195538"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/195538\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/195539"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=195538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=195538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=195538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}