{"id":206010,"date":"2025-10-07T01:38:08","date_gmt":"2025-10-07T01:38:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/206010\/"},"modified":"2025-10-07T01:38:08","modified_gmt":"2025-10-07T01:38:08","slug":"sbj-media-nba-on-nbc-leans-on-the-old-and-new-sports-business-journal","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/206010\/","title":{"rendered":"SBJ Media: NBA on NBC leans on the old and new &#8211; Sports Business Journal"},"content":{"rendered":"<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMigAFBVV95cUxQY3JSalRmX04yNjFRbnNaQzVSQkxGQWQ2azJLQk0zY3JGTGpXLWg1dV9BMW4wRE1wSERYT1U3dzVUWXBHRTBWQWRGSDQyX3l5MU9BQXdldnllSlJCVWdyNW9ibW5iWHZPVVhNc00yR0Z0TEhHclJaNWhWZHI3WkpGTg?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">SBJ Media: NBA on NBC leans on the old and new<\/a>&nbsp;&nbsp;Sports Business Journal<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMisgFBVV95cUxNLVVkZklrY1VWNVUxMzJ5aGE5b3FOeFY5UUpxN3FncFNzbW0zYWwzNmEtXzA1bDhlR2lUaWpGOU9LV0NSYWNnRTktWHdib1RNWnE5d1JvbjluLWgteGRuRmQ0SWRyRkRZTTJvdXJ6ZktmY1BMN2IyaTNHOUZ6ZkxzMkU1aWd5aWUtS2RzVzN4empKa2JRVkh3cmZqZW4tX21zUjJGcFdvSC1PSmFDZDZSQURn?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">What&#8217;s new with the NBA on NBC? A mix of nostalgia, innovation after long hiatus<\/a>&nbsp;&nbsp;USA Today<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMipgFBVV95cUxOaHRfbmJDalNlT3FpOG9uWWdzREFlNndFeFJwbTVaSk5lWVA3X0RXV09pZVNwSml0Nm1RMTUzN3MwNlpTcFJLUzB1Q3lnbktnQ1JhbF9aYU9BdEdlVEl1MTBvVW81Xy1kSUgxeXlka1RvQk95QW9KVS1WS0o0aTIzeERpTzVsbERVdm51LTVUc0NrQzVkWmM2UWlfVlRqMnoxdFpOa3Nn?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">NBCU almost sold out for NBA ads this season<\/a>&nbsp;&nbsp;Sports Business Journal<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMikwFBVV95cUxOdDY4T04yc3pjY1ItYWxUZHNEa3lHSTlPRE4zT0dZSVl6YUtpY3V1MEM1TDRER3o5TkJmYjRNTFp2YmM4UXZqVE4tWG4tbjNDZ1JNUG9ubjlDTUtUZUYwcXFTYjQ0LWwyQ244ZkMyX2VyZ2lfOGVQUzViYmVYNUVhM3dUT0ZkdEI2S3lqZ1ZYV0ttbVU?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">NBC\u2019s New NBA Coverage Lures American Express, McDonald\u2019s as Key Sponsors<\/a>&nbsp;&nbsp;Variety<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMiogFBVV95cUxQbkhtOENOdjRUU0FrWE81MGJickpQRV9vSjYtbDZEY0lENm1Sd0xSSVFiSEhSOE9EbDZCblF4ZnJmdzBlWWVfWGpZN2VDNFg4UjMtUUxLZkZDV2oweFNtZjY4YnMyLTg2LWlGUlAzN2ZSb0Fkd3p6NXVZazVEYW4wN2lFUnFsaTVQdUswZE1BSnNkUVlqaU1KRTJzX0dEQUxyT0E?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">NBA exceeds advertising expectations with NBA return<\/a>&nbsp;&nbsp;Advanced Television<\/p>\n","protected":false},"excerpt":{"rendered":"SBJ Media: NBA on NBC leans on the old and new&nbsp;&nbsp;Sports Business JournalWhat&#8217;s new with the NBA on&hellip;\n","protected":false},"author":2,"featured_media":206011,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[355,99],"class_list":["post-206010","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nba","tag-nba","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/206010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=206010"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/206010\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/206011"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=206010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=206010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=206010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}