{"id":251839,"date":"2025-10-26T02:43:10","date_gmt":"2025-10-26T02:43:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/251839\/"},"modified":"2025-10-26T02:43:10","modified_gmt":"2025-10-26T02:43:10","slug":"the-hunt-for-ben-solo-fan-campaign-hits-time-square-no-ones-ever-really-gone","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/251839\/","title":{"rendered":"‘The Hunt for Ben Solo’ Fan Campaign Hits Time Square: “No One’s Ever Really Gone”"},"content":{"rendered":"

It\u2019s the story that keeps on giving. Star Wars fans have bought a Times Square billboard to advocate for the making of\u00a0The Hunt for Ben Solo, just a few days after they flew a plane<\/a> over Disney Studios in Burbank with a banner asking to save the failed project.<\/p>\n

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The billboard was apparently the idea of Bri Neagle, who is on Twitter\/X under the username @BD_Neagle_. She wrote on the social media app<\/a> that it is a 15-second ad that plays every 28th minute. As it can be seen on the top image, it reads: \u201cFor Adam. No one\u2019s ever really gone. Hope lives. Ben is alive! #THBS\u201d.<\/p>\n

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The latter was meant to read #TheHuntForBenSolo, but had to be shortened to #THBS, as the booking agency argued it went against their policies, since it \u201creferences the recent \u2018The Hunt for Ben Solo\u2019 controversy\u201d, the user confirmed with us. The agency went on: \u201cPlease note that this type of content goes against our billboard policies, which do not allow materials related to political, controversial, or franchise-related disputes.\u201d The billboard will only be live today (Saturday), though Neagle doesn\u2019t rule out running it again.<\/p>\n

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The ad was captured by another social media user, whose image we are using as our header:<\/p>\n

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\u201cNo one\u2019s ever really gone.\u201d \ud83e\udd8b #TheHuntForBenSolo<\/a> billboard in Times Square! We want the Ben Solo movie Disney!! @DisneyStudios<\/a> @Disney<\/a> @RobertIger<\/a> @sw_holocron<\/a> @starwars<\/a> @Variety<\/a> @StarWarsNewsNet<\/a> @THR<\/a> @PopCrave<\/a> @Lucasfilm<\/a> pic.twitter.com\/bLTbTW7vtu<\/a><\/p>\n

\u2014 \ud83e\udd8b (@1_800_BEN_SOLO) October 25, 2025<\/a><\/p>\n

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This is the second viral stunt pulled by fans within the first five days since Adam Driver revealed<\/a> the existence of the project. A plane carrying a \u201cSave The Hunt for Ben Solo\u201d banner flew over Burbank on Thursday, and could be seen from Disney Studios. While speaking to the Associated Press, Driver revealed that they were really closer to making a post-Rise of Skywalker movie, directed by Steven Soderbergh and written by Scott Z. Burns, before Disney pulled the plug on it, despite Lucasfilm\u2019s blessing.<\/p>\n

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Since then, more reporting has come out<\/a> about it. The project had apparently a finished script, and was in early prep when Lucasfilm\u2019s top brass sent it to Bob Iger and Alan Bergman. The two executives turned it down, with The Playlist saying it was due to internal studio politics related to the Disney succession process: Bergman didn\u2019t see the case for the movie, after taking a very long time to read the script, and Iger would have backed him up. The reason given was that they didn\u2019t see why Ben Solo would be alive after sacrificing himself at the end of The Rise of Skywalker. Lucasfilm was apparently shocked about this, as they felt confident in the story\u2019s logic.<\/p>\n

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The story continues to evolve, and more twists may even come out over the next few days. The viral online campaign in support for this movie has so far exceeded anything that\u00a0Star Wars has seen in many years. In just five days, it\u2019s pulled similar stunts to what Zack Snyder fans did in 2-3 years to ask Warner Bros. to release Snyder\u2019s version of\u00a0Justice League. Lucasfilm hasn\u2019t responded to questions about this all week, and a representative for Burns deflected a request for comment, redirecting us to the studio.<\/p>\n

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Miguel Fern\u00e1ndez is a Spanish student that has movies as his second passion in life. His favorite movie of all time is The Lord of the Rings,\u00a0but he is also a huge Star Wars fan. However, fantasy movies are not his only cup of tea, as movies from Scorsese, Fincher, Kubrick or Hitchcock have been an obsession for him since he started to understand the language of filmmaking. He is that guy who will watch a black and white movie, just because it is in black and white.<\/p>\n