{"id":31073,"date":"2025-07-23T11:19:08","date_gmt":"2025-07-23T11:19:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/31073\/"},"modified":"2025-07-23T11:19:08","modified_gmt":"2025-07-23T11:19:08","slug":"scottie-schefflers-dominance-at-british-open-led-to-huge-tv-ratings-for-nbc","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/31073\/","title":{"rendered":"Scottie Scheffler&#8217;s Dominance at British Open Led to Huge TV Ratings for NBC"},"content":{"rendered":"<p class=\"tagStyle_1mfvp8o-o_O-style_mxvz7o-o_O-style_12bse5w-o_O-style_6s3kpz\" data-mm-id=\"_2lmbgpin9\">Scottie Scheffler <a class=\"tagStyle_1mfvp8o-o_O-style_aoxits\" href=\"https:\/\/www.si.com\/golf\/scottie-scheffler-removes-all-doubt-2025-british-open\" rel=\"nofollow noopener\" target=\"_blank\">won the British Open in style <\/a>this past Sunday after running away from the field over the weekend to claim his second major championship of the year and the fourth of his career. <\/p>\n<p class=\"tagStyle_1mfvp8o-o_O-style_mxvz7o-o_O-style_12bse5w-o_O-style_6s3kpz\" data-mm-id=\"_v8etekhs4\">His performance also helped NBC&#8217;s broadcast of the event, as the ratings were the biggest since the 2022 British Open, which was held at The Old Course.<\/p>\n<p class=\"tagStyle_1mfvp8o-o_O-style_mxvz7o-o_O-style_12bse5w-o_O-style_6s3kpz\" data-mm-id=\"_f4f24f9ra\">Sunday&#8217;s final round had 4.1 million viewers, which was up 21% vs. last year. The ratings peaked at more than 6.1 million viewers in the 1:30\u20131:45 p.m. ET window. NBC and Peacock averaged 3.6 million viewers during the weekend rounds, which was up 24% from last year. <\/p>\n<p class=\"tagStyle_1mfvp8o-o_O-style_mxvz7o-o_O-style_12bse5w-o_O-style_6s3kpz\" data-mm-id=\"_5fl0el3k3\">Scheffler has been <a class=\"tagStyle_1mfvp8o-o_O-style_aoxits\" href=\"https:\/\/www.si.com\/golf\/pga-tour-pros-why-scottie-scheffler-superstar\" rel=\"nofollow noopener\" target=\"_blank\">drawing comparisons to Tiger Woods<\/a> with his dominant play on the game&#8217;s biggest stages and it seems like more and more fans are tuning in to witness it. <\/p>\n<p>More British Open on Sports Illustrated<\/p>\n","protected":false},"excerpt":{"rendered":"Scottie Scheffler won the British Open in style this past Sunday after running away from the field over&hellip;\n","protected":false},"author":2,"featured_media":31074,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[427,99],"class_list":["post-31073","post","type-post","status-publish","format-standard","has-post-thumbnail","category-golf","tag-golf","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/31073","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=31073"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/31073\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/31074"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=31073"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=31073"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=31073"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}