{"id":31452,"date":"2025-07-23T15:02:08","date_gmt":"2025-07-23T15:02:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/31452\/"},"modified":"2025-07-23T15:02:08","modified_gmt":"2025-07-23T15:02:08","slug":"the-pixel-10-is-proof-that-the-iphone-camera-strategy-isnt-working-for-google","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/31452\/","title":{"rendered":"The Pixel 10 is proof that the iPhone camera strategy isn&#8217;t working for Google"},"content":{"rendered":"<p><img class=\"e_Og\" decoding=\"async\" loading=\"eager\"  title=\"Google Pixel 10 renders colors\"  alt=\"Google Pixel 10 renders colors\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2025\/07\/Google-Pixel-10-renders-colors.jpg\"\/><\/p>\n<p>Google will launch the <a href=\"https:\/\/www.androidauthority.com\/google-pixel-10-3470386\/\" rel=\"nofollow noopener\" target=\"_blank\">Pixel 10 series<\/a> phones on August 20, and we\u2019re <a href=\"https:\/\/www.androidauthority.com\/base-pixel-10-best-pixel-buy-this-year-why-3579280\/\" rel=\"nofollow noopener\" target=\"_blank\">excited about the standard Pixel 10<\/a>. Leaked renders show that the base phone could offer a triple rear camera system for the first time, as a telephoto camera joins the main and ultrawide shooters.<\/p>\n<p>This is a major strategic shift for the standard Pixel flagship phone. However, this also signals Google\u2019s acceptance that it\u2019s no longer copying Apple\u2019s strategy for base flagship phones.<\/p>\n<p>An overdue move for standard Pixel phones<\/p>\n<p><img class=\"e_Og\" decoding=\"async\" loading=\"lazy\"  title=\"Google Pixel 9 cameras\"  alt=\"Google Pixel 9 cameras\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2025\/07\/Google-Pixel-9-cameras.jpg\"\/><\/p>\n<p>Ryan Haines \/ Android Authority<\/p>\n<p>Ever since 2021\u2019s Pixel 6, Google has copied Apple by only using two rear cameras on its base phones and restricting the zoom camera to its Pro models. This is at odds with Android kingpin <a href=\"https:\/\/www.androidauthority.com\/best-samsung-phones-771831\/\" rel=\"nofollow noopener\" target=\"_blank\">Samsung<\/a>, which has offered three rear cameras on its base Galaxy S models since the Galaxy S20.<\/p>\n<p>Colleague Rob Triggs even noted in his <a href=\"https:\/\/www.androidauthority.com\/google-pixel-9-review-3474294\/\" rel=\"nofollow noopener\" target=\"_blank\">Pixel 9 review<\/a> that the Galaxy S24 took better zoom shots and was the \u201cbetter all-round package\u201d for $800. This is despite Samsung leaning on the same 10MP 3x camera since 2022, further illustrating the importance of zoom camera hardware.<\/p>\n<p>Google\u2019s strategy is also at odds with <a href=\"https:\/\/www.androidauthority.com\/best-android-phone-3563254\/\" rel=\"nofollow noopener\" target=\"_blank\">flagship Android phones<\/a> outside the US. Similarly priced phones like the OPPO Find X8, Xiaomi 15, POCO F7 Ultra, and vivo X200 all offer telephoto cameras.<\/p>\n<p>Do you want the Pixel 10 to have a zoom camera?<\/p>\n<p>217 votes<\/p>\n<p>Yes, absolutely<\/p>\n<p>58%<\/p>\n<p>Yes, if the price stays the same<\/p>\n<p>36%<\/p>\n<p>No, I don&#8217;t<\/p>\n<p>6%<\/p>\n<p>This long-standing decision to skip the telephoto camera on the base Pixel is particularly outdated when you look at today\u2019s mid-range phones. Devices like the <a href=\"https:\/\/www.androidauthority.com\/oneplus-13r-review-3514053\/\" rel=\"nofollow noopener\" target=\"_blank\">OnePlus 13R<\/a>\u00a0and <a href=\"https:\/\/www.androidauthority.com\/motorola-edge-2025-launch-3561263\/\" rel=\"nofollow noopener\" target=\"_blank\">Motorola Edge 2025<\/a> are available in the US and offer telephoto cameras. Even the Nothing Phone 3a, which retails for $389 in the US as part of a beta program, has a zoom shooter. You can add devices like the HMD Skyline, OPPO Reno 14, and realme 14 Pro Plus to this list in global markets.<\/p>\n<p>So bringing a zoom camera to the Pixel 10 is a long-overdue move. It also says a lot that Apple and Google were two of the only major manufacturers resisting the siren call of better camera zoom.<\/p>\n<p>Now, about addressing other downgrades<\/p>\n<p><img class=\"e_Og\" decoding=\"async\" loading=\"lazy\"  title=\"Google Pixel 8 Pro Zoom Enhance (3)\"  alt=\"Google Pixel 8 Pro Zoom Enhance (3)\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2025\/07\/Google-Pixel-8-Pro-Zoom-Enhance-3.jpg\"\/><\/p>\n<p>Google has also followed Apple in nerfing the base phone in other ways. It\u2019s only natural that the standard Pixel will lag behind Pro devices in some areas \u2014 Pro owners are paying for more features, after all. However, the Pixel 8\u2019s initial lack of <a href=\"https:\/\/www.androidauthority.com\/what-is-google-gemini-3331678\/\" rel=\"nofollow noopener\" target=\"_blank\">Gemini Nano<\/a> and the Pixel 9 missing out on <a href=\"https:\/\/www.androidauthority.com\/pixel-9-pro-xl-video-boost-3469849\/\" rel=\"nofollow noopener\" target=\"_blank\">Video Boost<\/a> feel like unnecessary downgrades.<\/p>\n<p>The Pixel 9 doesn\u2019t even get Google\u2019s Zoom Enhance feature, which is available on the Pro phones. You\u2019d think this AI-based zoom feature would help a phone with no telephoto camera, but here we are. That decision seems emblematic of Google\u2019s approach to its standard phone.<\/p>\n<p>Apple can get away with an anemic <a href=\"https:\/\/www.androidauthority.com\/apple-iphone-16-3368121\/\" rel=\"nofollow noopener\" target=\"_blank\">iPhone 16<\/a> spec sheet because you can\u2019t exactly go to another brand if you want an iPhone. Google doesn\u2019t enjoy this privilege, so people looking for a flagship Android phone can always switch to Samsung, OnePlus, Motorola, Xiaomi, and other brands.<\/p>\n<p>Nevertheless, I\u2019m glad Google is finally addressing a long-standing weakness by embracing zoom cameras on its cheapest flagship phones. Camera quality has always been one of the biggest reasons to buy a Pixel phone, and this move will help Google stand out from the iPhone 16 and 17. Because whether you like it or not, <a href=\"https:\/\/www.androidauthority.com\/pixel-10-proof-everyone-wants-zoom-3541657\/\" rel=\"nofollow noopener\" target=\"_blank\">many people want better camera zoom<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Google will launch the Pixel 10 series phones on August 20, and we\u2019re excited about the standard Pixel&hellip;\n","protected":false},"author":2,"featured_media":31453,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[168,2635,2884,165,74],"class_list":["post-31452","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mobile","tag-google","tag-google-pixel","tag-google-pixel-10","tag-mobile","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/31452","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=31452"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/31452\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/31453"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=31452"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=31452"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=31452"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}