{"id":32580,"date":"2025-07-24T01:27:07","date_gmt":"2025-07-24T01:27:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/32580\/"},"modified":"2025-07-24T01:27:07","modified_gmt":"2025-07-24T01:27:07","slug":"ads-and-installations-take-over-san-diego","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/32580\/","title":{"rendered":"Ads And Installations Take Over San Diego"},"content":{"rendered":"<p>It\u2019s that time of year again.<\/p>\n<p>Downtown San Diego\u2019s Gaslamp District has again become flooded with advertisements for some of the most popular film and television franchises attending this year\u2019s San Diego Comic-Con. Walking down 5th Avenue toward the convention center, con-goers are being inundated with marketing material from the likes of FX, Hulu, Prime Video, HBO, DC, AMC, Starz, Comedy Central, Paramount+ and more.<\/p>\n<p>Unlike <a href=\"https:\/\/deadline.com\/gallery\/comic-con-2024-ads-installations-photos\/\" rel=\"nofollow noopener\" target=\"_blank\">last year\u2019s Paramount takeover<\/a>, the studios and streamers seem to have more of an equal presence ahead of this year\u2019s event that begins in earnest Thursday. That means there is a ton to see, from buildings wrapped with ads for the Anne Rice Universe and The Walking Dead\u00a0on AMC+, Gen V\u00a0on Prime Video and\u00a0Alien: Earth\u00a0on FX (in a massive and coveted spot on the side of the Hilton Bayfront) to train cars promoting Hulu\u2019s adult animation collection and even a fun homage to The Bad Guys 2 atop the iconic Gaslamp sign. Make sure to check out all the light-pole signage, too.<\/p>\n<p>RELATED:\u00a0<a href=\"https:\/\/deadline.com\/lists\/comic-con-2025-schedule\/\" rel=\"nofollow noopener\" target=\"_blank\">Comic-Con 2025 Movie &amp; TV Panel Schedule: From \u2018Percy Jackson\u2019 To \u2018Outlander\u2019<\/a><\/p>\n<p>Even though <a href=\"https:\/\/deadline.com\/2025\/05\/marvel-skipping-comic-con-hall-h-2025-1236414688\/\" rel=\"nofollow noopener\" target=\"_blank\">Marvel is skipping its usual Hall H panel<\/a> this year, the studio still opted for a light presence in the surrounding area to help promote Fantastic Four: The First Steps with an activation in partnership with Google Play. Fans will also spot a huge promo on the west side of the Hilton Gaslamp, which can help guide them to the activation space below.<\/p>\n<p>As for DC, the studio is throwing its weight behind Season 2 of HBO Max\u2019s Peacemaker with wrapped trains, light-pole signage, bus stop posters and a flashy activation called \u201cPeacefest\u201d at Nova night club.<\/p>\n<p>Check out the signage below.<\/p>\n","protected":false},"excerpt":{"rendered":"It\u2019s that time of year again. Downtown San Diego\u2019s Gaslamp District has again become flooded with advertisements for&hellip;\n","protected":false},"author":2,"featured_media":32581,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[23088,27298,27299,88,27300,27301,27302,27303],"class_list":{"0":"post-32580","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"tag-alien-earth","9":"tag-comic-con","10":"tag-comic-con-2025","11":"tag-entertainment","12":"tag-gen-v","13":"tag-peacemaker","14":"tag-photo-gallery","15":"tag-the-walking-dead"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/32580","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=32580"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/32580\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/32581"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=32580"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=32580"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=32580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}