{"id":336116,"date":"2025-12-08T02:01:12","date_gmt":"2025-12-08T02:01:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/336116\/"},"modified":"2025-12-08T02:01:12","modified_gmt":"2025-12-08T02:01:12","slug":"riot-games-accepts-variety-hitmakers-interactive-music-in-media-award","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/336116\/","title":{"rendered":"Riot Games Accepts Variety Hitmakers&#8217; Interactive Music in Media Award"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<a href=\"https:\/\/variety.com\/2025\/music\/news\/inside-riot-games-music-business-rise-imagine-dragons-1236600685\/\" rel=\"nofollow noopener\" target=\"_blank\">Riot Games\u2019 Maria Egan accepted<\/a> Variety <a href=\"https:\/\/variety.com\/t\/hitmakers\/\" id=\"auto-tag_hitmakers\" data-tag=\"hitmakers\" rel=\"nofollow noopener\" target=\"_blank\">Hitmakers<\/a>\u2018 first-ever Interactive Music in Media Award on Saturday afternoon, celebrating the company\u2019s accomplishments in bridging the worlds of gaming and music.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tEgan, head of global music at <a href=\"https:\/\/variety.com\/t\/riot-games\/\" id=\"auto-tag_riot-games\" data-tag=\"riot-games\" rel=\"nofollow noopener\" target=\"_blank\">Riot Games<\/a>, has spent the past few years engaging the global gaming community by working with musicians, managers and record labels to bring bespoke songs to the worlds of \u201cLeague of Legends\u201d and \u201cValorant.\u201d Counting collaborations with Stray Kids, Imagine Dragons and Lil Nas X, Riot has also found success with its soundtracks for \u201cArcane,\u201d an animated Netflix series whose albums have earned billions of streams.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tJJ Italiano, head of global music curation and discovery at Spotify, introduced Egan by listing Riot\u2019s accomplishments, including its recent work with G.E.M. and Anyma for the League of Legends World Championship in China.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cAt Riot Games, as you can see, music isn\u2019t just background,\u201d Egan told the Hitmakers crowd. \u201cWe say it\u2019s the heartbeat of our communities. And gaming and music is at an exciting crossroads, and there are many, many innovative ways for artists to engage. But at Riot, I think we uniquely value the timeless magic of songs. They galvanize our communities across language, time, continents, they tell our stories, they expand our worlds.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cAnd the amazing songwriters and artists who worked with us over the past 15 years and there are many of you in this room, you are essential collaborators in what we call the big G of our games,\u201d she continued. \u201cAnd that to us means there\u2019s this unique ecosystem, esports, music, entertainment, fandom around our games, which makes them some of the largest and most vibrant gaming communities in the world. And as JJ said, we know our players love music deeply, and so our goal more than anything is to build partnerships that help your music reach our global audiences in new ways. We sometimes say where there\u2019s music, there\u2019s new memories. And so we want our players to become your fans and hold your songs in their hearts for the rest of their lives.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Riot Games\u2019 Maria Egan accepted Variety Hitmakers\u2018 first-ever Interactive Music in Media Award on Saturday afternoon, celebrating the&hellip;\n","protected":false},"author":2,"featured_media":336117,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[88,166894,169667,216,18302,169668],"class_list":{"0":"post-336116","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-entertainment","9":"tag-hitmakers","10":"tag-maria-egan","11":"tag-music","12":"tag-riot-games","13":"tag-riot-games-hitmakers-2025"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/336116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=336116"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/336116\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/336117"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=336116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=336116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=336116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}