Healthy Master has appointed actor and fitness advocate Milind Soman as its brand ambassador, marking a shift in the company\u2019s effort to frame its products within the broader conversation around daily eating habits. The association centres on the brand\u2019s focus on clean ingredients and consistent consumption rather than short-term diet practices.<\/p>\n
The company\u2019s portfolio includes khakhra, makhana, nuts, seeds and baked millet-based snacks, positioned as options for routine consumption during work, travel and breaks. The brand states that its products do not use maida, palm oil or artificial preservatives. Soman\u2019s public stance on sustained fitness and mindful eating is aligned with the messaging Healthy Master intends to highlight through the collaboration.<\/p>\n
Commenting on the collaboration, Milind Soman said, \u201cI have always believed that true fitness is built on consistency rather than shortcuts, because you cannot outrun bad habits, and especially a bad diet. What I love about Healthy Master is their refusal to compromise. They have refined the snacks we grew up loving and made them clean again by using real ingredients like millets and baked grains. It is the right kind of snacking that fuels your growth instead of slowing you down.\u201d<\/p>\n
Expressing her excitement, Shivali Garg, founder & chairperson, Healthy Master, said: \u201cHealthy Master was born out of a very personal need to find food that truly nourishes without hidden compromises. Milind Soman embodies the values we stand for: discipline, consistency, and respect for one\u2019s body.\u201d<\/p>\n
\u201cThis collaboration is not about selling a product. It is about starting a larger conversation on moving away from crash diets and embracing everyday nourishment that supports long-term health for Indian families.\u201d<\/p>\n
Tarun Agrawal, co-founder & CEO, Healthy Master, said: \u201cAt Healthy Master, we believe real health is built through small, consistent choices made every day. Milind\u2019s life philosophy mirrors our approach to food: clean, honest, and sustainable over time.\u201d<\/p>\n
\u201cThrough this partnership and the \u2018Ageless Energy\u2019 initiative, we aim to reposition snacking as a source of daily strength and longevity, especially for consumers who want food to work for them, not against them.\u201d<\/p>\n
The company notes that Soman\u2019s cross-generational appeal supports its goal of catering to households with varied age groups and dietary needs. His association is positioned as reinforcing the brand\u2019s attempt to frame everyday snacking within a long-term approach to wellbeing.<\/p>\n","protected":false},"excerpt":{"rendered":"Healthy Master has appointed actor and fitness advocate Milind Soman as its brand ambassador, marking a shift in…\n","protected":false},"author":2,"featured_media":354220,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61],"tags":[97,176026,51665,269],"class_list":{"0":"post-354219","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nutrition","8":"tag-health","9":"tag-healthy-master","10":"tag-milind-soman","11":"tag-nutrition"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/354219","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=354219"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/354219\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/354220"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=354219"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=354219"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=354219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}