{"id":357292,"date":"2025-12-19T03:31:09","date_gmt":"2025-12-19T03:31:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/357292\/"},"modified":"2025-12-19T03:31:09","modified_gmt":"2025-12-19T03:31:09","slug":"fox-valleys-wnam-to-sign-off-after-78-years-of-radio-broadcasting","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/357292\/","title":{"rendered":"Fox Valley&#8217;s WNAM to sign off after 78 years of radio broadcasting"},"content":{"rendered":"<p>NEENAH (WLUK) &#8212; The radio station WNAM, with roots in Neenah and Menasha, will sign off for the last time Dec. 31.<\/p>\n<p>It marks the end of the Fox Valley mainstay, which got its start 78 years ago.<\/p>\n<p>Cumulus, the owner of the station, <a href=\"https:\/\/www.1280wnam.com\/2025\/12\/17\/wnam-says-farewell\/\" target=\"_blank\" rel=\"nofollow noopener\">made the announcement Wednesday<\/a>, saying in part, &#8220;This difficult decision comes in response to evolving listener habits and economic realities that have reshaped the media landscape.&#8221;<\/p>\n<p>The <a href=\"https:\/\/www.neenahhistoricalsociety.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Neenah Historical Society<\/a> has archived much of WNAM&#8217;s history, including its beginning.<\/p>\n<p>\u201cSam Pickard is mostly associated with the National Manufacturer\u2019s Bank that was in downtown Neenah. However, after a bank meeting, he had the idea of bringing a radio station to Neenah,&#8221; Museum Coordinator and Archivist Miranda Ridener told FOX 11.<\/p>\n<p>The station first signed on the air in May 1947 at its building along South Commercial Street. The NAM in its name stands for Neenah and Menasha.<\/p>\n<p>As time went on, the station grew larger, even having a brief stint in television in 1954.<\/p>\n<p><img decoding=\"async\" alt=\"A newspaper clipping announcing the start of WNAM-TV in 1954. December 18, 2025. (WLUK\/Austin Roth)\" class=\"ImageEmbed_image__qZBo_\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2025\/12\/acb121fa-5466-468d-a9a2-7454292e3b09-WNAMCLOSINGIMPACTPKG.mxfframe1723.png\"\/><\/p>\n<p>A newspaper clipping announcing the start of WNAM-TV in 1954. December 18, 2025. (WLUK\/Austin Roth)<\/p>\n<p>\u201cLess than a year. I think the first production was in January, and it was before December that Sam Pickard and, at the time, Don Worth, the manager, decided it wasn\u2019t lucrative for them,&#8221; Ridener said of the TV broadcasts.<\/p>\n<p>WNAM had deep ties to the community, even assembling a cookbook of listeners&#8217; favorite recipes.<\/p>\n<p><img decoding=\"async\" alt=\"Some recipes within the WNAM cookbook. December 18, 2025. (WLUK\/Austin Roth)\" class=\"ImageEmbed_image__qZBo_\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2025\/12\/ea33a941-6c30-4c0a-a418-aa9b05a968b9-WNAMCLOSINGIMPACTPKG.mxfframe2030.png\"\/><\/p>\n<p>Some recipes within the WNAM cookbook. December 18, 2025. (WLUK\/Austin Roth)<\/p>\n<p>In the 90s, WNAM moved south along I-41 to its current home in Oshkosh.<\/p>\n<p>The station also began broadcasting Wisconsin Timber Rattler games in 2009.<\/p>\n<p>\u201cIt\u2019s a shame, but I understand why they made that decision, and the relationship\u2019s not going anywhere,&#8221; said Chris Mehring, the voice of the Timber Rattlers on WNAM. &#8220;Because we\u2019re going to stay with Cumulus <a href=\"https:\/\/fox11online.com\/sports\/timber-rattlers\/wisconsin-timber-rattlers-to-have-new-radio-home-next-season-with-wnam-shutting-down-at-end-of-2025-cumulus-appleton-oshkosh-rob-zerjav-broadcast-media-play-by-play\" target=\"_blank\" rel=\"nofollow noopener\">and move over to WOSH.\u201d<\/a><\/p>\n<p>With the station&#8217;s deep history coming to a close at the end of this year, Ridener shared a quote from founder Sam Pickard on the first broadcast.<\/p>\n<p>When WNAM was conceived and organized, the principal idea was to offer Neenah and Menasha, as well as our many friends and neighbors in the surrounding communities, a first-class service from a station owned and operated by local people, having the interest and welfare of the whole Fox River Valley in mind.<\/p>\n<p>You can listen to WNAM 1280 AM until Dec. 31 at midnight.<\/p>\n","protected":false},"excerpt":{"rendered":"NEENAH (WLUK) &#8212; The radio station WNAM, with roots in Neenah and Menasha, will sign off for the&hellip;\n","protected":false},"author":2,"featured_media":357293,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[88,216],"class_list":{"0":"post-357292","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-entertainment","9":"tag-music"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/357292","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=357292"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/357292\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/357293"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=357292"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=357292"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=357292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}