{"id":358984,"date":"2025-12-20T00:17:09","date_gmt":"2025-12-20T00:17:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/358984\/"},"modified":"2025-12-20T00:17:09","modified_gmt":"2025-12-20T00:17:09","slug":"netflix-is-acquiring-an-avatar-company-as-it-moves-into-party-games","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/358984\/","title":{"rendered":"Netflix is acquiring an avatar company as it moves into party games"},"content":{"rendered":"<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">As Netflix continues to build out its gaming strategy, which has recently included <a href=\"https:\/\/www.theverge.com\/entertainment\/820289\/netflix-casual-party-game-multiplayer-tetris-pictionary\" rel=\"nofollow noopener\" target=\"_blank\">a new era of TV party games<\/a>, it\u2019s going to let people build avatars \u2014 with the help of a new acquisition. The company is acquiring avatar company Ready Player Me and its \u201ccross-game avatar tech\u201d to let players \u201ccarry their identities and fandom across games,\u201d according to <a href=\"https:\/\/www.linkedin.com\/posts\/timmutoke_netflix-xready-player-me-im-excited-activity-7407832324232458243-7s38\/?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAAEpYG0BEjwzgXtaIiduzMgf2iJBEC75_10\" rel=\"nofollow noopener\" target=\"_blank\">Ready Player Me CEO Timmu T\u00f5ke<\/a>.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">Netflix \u201cdoesn\u2019t have an estimate of how long it will be until avatars launch\u201d or which games will get them first, <a href=\"https:\/\/techcrunch.com\/2025\/12\/19\/netflix-acquires-gaming-avatar-maker-ready-player-me\/\" rel=\"nofollow noopener\" target=\"_blank\">TechCrunch reports<\/a>. Terms of the deal haven\u2019t been disclosed.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">Ready Player Me\u2019s team of about 20 people will join Netflix. The company\u2019s services, which \u201cthousands\u201d of developers used to \u201cpower cross-platform avatars,\u201d will \u201cbecome unavailable\u201d on January 31st, 2026, <a href=\"https:\/\/readyplayer.me\/\" rel=\"nofollow noopener\" target=\"_blank\">Ready Player Me says on its website<\/a>.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">\u201cOur vision has always been to enable avatars and identities to travel across many games and virtual worlds,\u201d T\u00f5ke says. \u201cWe\u2019ve been on an independent path to make that vision a reality for a long time. I\u2019m now very excited for the Ready Player Me team to join Netflix to scale our tech and expertise to a global audience and contribute to the exciting vision Netflix has for gaming.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"As Netflix continues to build out its gaming strategy, which has recently included a new era of TV&hellip;\n","protected":false},"author":2,"featured_media":358985,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[88,559,217,3,7382,74],"class_list":["post-358984","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-entertainment","tag-gaming","tag-netflix","tag-news","tag-streaming","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/358984","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=358984"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/358984\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/358985"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=358984"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=358984"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=358984"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}