{"id":420855,"date":"2026-01-21T13:31:07","date_gmt":"2026-01-21T13:31:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/420855\/"},"modified":"2026-01-21T13:31:07","modified_gmt":"2026-01-21T13:31:07","slug":"liv-golf-what-does-the-future-hold-after-brooks-koepka-departure","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/420855\/","title":{"rendered":"LIV Golf: What does the future hold after Brooks Koepka departure?"},"content":{"rendered":"<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">So what lies behind the PGA Tour going on the offensive, and how big a challenge is it to LIV?<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Back in 2022, the PGA Tour had called LIV &#8220;an existential threat&#8221; after its offers of lucrative contracts threatened a civil war between the two organisations.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">However, the following year a framework agreement was announced, ending the threat of litigation and appearing to pave the way for a shock merger.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Crucially however, the PGA Tour then agreed a private equity deal worth around \u00a32.3bn with a group of American investors led by the Fenway Sports Group, which owns Liverpool FC, with golfers who remained loyal receiving <a href=\"https:\/\/www.bbc.com\/sport\/golf\/68159021\" class=\"ssrcss-ckhpdl-InlineLink e1kn3p7n0\" rel=\"nofollow noopener\" target=\"_blank\">equity in a new profit-seeking enterprise.<\/a><\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The PGA Tour said that its deal allowed for co-investment from Saudi Arabia&#8217;s Public Investment Fund (PIF), which bankrolls LIV. But even though US President Donald Trump &#8211; whose courses have staged LIV events &#8211; then hosted what the PGA Tour called &#8220;constructive&#8221; talks over the &#8220;reunification&#8221; of golf at the White House, the conversation stalled, and ratification of the framework agreement never materialised.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;Ever since our talks at the White House last February, there were always ways [to] make our sport unified again,&#8221; PGA Tour player director Tiger Woods said this week when asked about the American circuit&#8217;s attempt to lure back some of its former stars.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;Is it total unification, some type of integration, how do we do it, where do we do it? Different tours are involved. But this is a first move, which is a great move.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Perhaps mindful of their investors&#8217; desire to generate as much interest in their product as possible, and feeling emboldened since their arrival, the PGA Tour&#8217;s new approach proved crucial to the return of Koepka. &#8220;I believe in where [it] is headed with new leadership, new investors and an equity program that gives players a meaningful ownership stake&#8221;, he said. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">With some of golf&#8217;s major sponsors known to want an end to the fracture running through the sport, it will be interesting to see if the Europe-based DP World Tour offers a similar olive branch to the likes of Rahm and Tyrrell Hatton, both of who are currently appealing against sanctions imposed for playing in LIV events.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">It seems much now could hinge on the charismatic and big-hitting DeChambeau, the most followed golf star on social media, and who &#8211; with one more season left on his LIV contract &#8211; now finds himself in the strongest of bargaining positions. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The American is reportedly demanding $500m (\u00a3372m) to stay with LIV, and when asked if he might follow Koepka, simply said, &#8220;I&#8217;m contracted through 2026, so excited about this year&#8221;. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">It did not sound like a long-term commitment. By then DeChambeau had posted a cryptic photo of him staring next to an &#8216;exit&#8217; sign, along with a message asking his followers &#8216;What would you do?&#8217;<\/p>\n","protected":false},"excerpt":{"rendered":"So what lies behind the PGA Tour going on the offensive, and how big a challenge is it&hellip;\n","protected":false},"author":2,"featured_media":420856,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[427,99],"class_list":{"0":"post-420855","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-golf","8":"tag-golf","9":"tag-sports"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/420855","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=420855"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/420855\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/420856"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=420855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=420855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=420855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}