{"id":433149,"date":"2026-01-27T17:34:09","date_gmt":"2026-01-27T17:34:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/433149\/"},"modified":"2026-01-27T17:34:09","modified_gmt":"2026-01-27T17:34:09","slug":"why-nasa-imsa-and-tech-companies-are-teaming-up-on-tech-transfer","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/433149\/","title":{"rendered":"Why NASA, IMSA, and tech companies are teaming up on tech transfer"},"content":{"rendered":"

Why bother racing?<\/p>\n

Car racing is, at its heart, a sport. And it\u2019s also entertainment. But it also serves as an engineering exercise, with each race series balancing those three elements to different degrees. And the engineering is why companies like Bosch get involved.<\/p>\n

\u201cWe have our technology up from the Bosch side that we use in our everyday vehicle engineering,\u201d said Joe Capuano, regional president of Bosch Engineering. \u201cWe\u2019re able to bring those components in different ways to the racetrack, where obviously the requirements are different, and it\u2019s really a loop of learning. So we take our base components, we apply \u2019em in different ways to the needs of the race teams, and then we take the feedback from the races and we can improve our products that we have in our automotive portfolio.\u201d<\/p>\n

A company like General Motors, which competes in IMSA under both the Cadillac and Chevrolet brands, mostly does it to beat other automakers. But that\u2019s not the only reason.<\/p>\n

\u201cIt really teaches engineers, teaches us to advance quickly, be able to analyze data, adapt, discard things. And inside General Motors we really connect engineering and motorsports directly,\u201d said Eric Warren, vice president of global motorsports competition at GM. \u201cMotorsports really resides in the engineering groups. So as we develop new simulation methods and things\u2026 it directly connects with the groups that are designing our cars. And so not only do we get to compete from that standpoint, that drives this brand against brand, but also helps us train engineers to really relate to those technologies and drive that technology that ends up on the road,\u201d Warren said.<\/p>\n


\n \"DAYTONA
\n <\/a><\/p>\n

Michelin\u2019s new hypercar tire. The darker web pattern is appliqu\u00e9, made of the same tire compound plus Michelin\u2019s \u201cVelvet Technology,\u201d which the tire maker is using on its sustainable racing tires (in MotoGP as well as IMSA and the World Endurance Championship) as a visual cue for fans.<\/p>\n

\n Credit:
\n David Rosenblum\/Icon Sportswire via Getty Images\n <\/p>\n

\n Michelin\u2019s new hypercar tire. The darker web pattern is appliqu\u00e9, made of the same tire compound plus Michelin\u2019s \u201cVelvet Technology,\u201d which the tire maker is using on its sustainable racing tires (in MotoGP as well as IMSA and the World Endurance Championship) as a visual cue for fans.<\/p>\n

Credit:<\/p>\n

David Rosenblum\/Icon Sportswire via Getty Images<\/p>\n

\u201cLiterally what we do is we learn here on the weekend and then Monday morning we\u2019re back in the office and we\u2019re designing based on what we learned over the weekend into the products that we can drive ourselves through the rest of the week,\u201d explained Matthew Cabe, president and CEO of Michelin North America.<\/p>\n","protected":false},"excerpt":{"rendered":"Why bother racing? Car racing is, at its heart, a sport. And it\u2019s also entertainment. But it also…\n","protected":false},"author":2,"featured_media":433150,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48],"tags":[79,193],"class_list":["post-433149","post","type-post","status-publish","format-standard","has-post-thumbnail","category-space","tag-science","tag-space"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/433149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=433149"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/433149\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/433150"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=433149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=433149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=433149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}