{"id":43381,"date":"2025-07-28T19:50:08","date_gmt":"2025-07-28T19:50:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/43381\/"},"modified":"2025-07-28T19:50:08","modified_gmt":"2025-07-28T19:50:08","slug":"earth-launches-brand-collabs-with-in-world-beverage-new-merch-and-more","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/43381\/","title":{"rendered":"EARTH Launches Brand Collabs With In-World Beverage, New Merch And More"},"content":{"rendered":"<p>As FX&#8217;s <a href=\"https:\/\/www.fangoria.com\/alien-earth-official-trailer-2\/\" rel=\"nofollow noopener\" target=\"_blank\">Alien:<\/a><a href=\"https:\/\/www.fangoria.com\/alien-earth-official-trailer-2\/\" rel=\"nofollow noopener\" target=\"_blank\"> Earth<\/a>\u00a0creeps closer to its August 12 Hulu premiere, the brand collaborations have officially begun, giving Xenomorph\u00a0fans a chance to get their hands (and stomachs) on some exclusive\u00a0Alien: Earth merch, meals and experiences.<\/p>\n<p>From director Noah Hawley (Fargo) and produced by<a href=\"https:\/\/www.fangoria.com\/ridley-scott-alien-franchise\/\" rel=\"nofollow noopener\" target=\"_blank\">\u00a0Alien helmer Ridley Scott<\/a>,\u00a0Alien: Earth is set two years before the 1979 sci-fi horror classic, follows the fallout of a mysterious deep space research vessel USCSS Maginot crash-landing on Earth. Wendy (Chandler) and a ragtag group of tactical soldiers make a fateful discovery that puts them face-to-face with the planet\u2019s greatest threat \u2013 and this time, it&#8217;s not just Xenomorphs.<\/p>\n<p>Starring in the 8-episode show are Timothy Olyphant (playing a synthetic humanoid named Kirsh), Sydney Chandler as Wendy, a \u201chybrid, a meta-human who has the brain and consciousness of a child but the body of an adult,\u201d <a href=\"https:\/\/www.fangoria.com\/fxs-alien-adds-the-babadooks-essie-davis-and-black-mirrors-alex-lawther\/\" rel=\"nofollow noopener\" target=\"_blank\">Essie Davis <\/a>(The Babadook) and Alex Lawther (Black Mirror).<\/p>\n<p>Among the new brand collars kicking off later this month is the launch of Orange Nova HyperFizz, a\u00a0custom in-world beverage from Chain which debuted at San Diego Comic-Con this weekend. An official press release gives us the lowdown on what you can grab and where, and the officia<a href=\"https:\/\/www.fxnetworks.com\/alien-earth-partnership\" target=\"_blank\" rel=\"noopener nofollow\">l\u00a0Alien: Earth site has more info.<\/a><\/p>\n<p>\u25cf\u00a0 Black Tap Craft Burgers &amp; Beer: For a limited time, the FX\u2019s\u00a0Alien: Earth\u00a0Burger\u00a0and\u00a0Cryo CrazyShake\u00ae\u00a0will be available at Black Tap locations in New York City, Nashville, Dallas, and Las Vegas at The Venetian,\u00a0from 7\/28 through 8\/10<\/p>\n<p>\u25cf\u00a0 Chain: \u00a0FX served up a vending machine stocked with a custom in-world beverage available exclusively at San Diego Comic-Con via a collaboration with Chain,\u00a0the dining experience known for its reimagined takes on\u00a0Pop-Cuisine staples.<\/p>\n<p><a href=\"https:\/\/www.fangoria.com\/scream-factory-day-of-the-dead-4k\/\" rel=\"nofollow noopener\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2025\/07\/DOTD1-300x161.png.webp.webp\"  alt=\"Scream Factory Resurrects Romero's DAY OF THE DEAD For 4K UHD Restoration\"\/><\/a>Trending<a class=\"monsterinsights-inline-popular-posts-title\" href=\"https:\/\/www.fangoria.com\/scream-factory-day-of-the-dead-4k\/\" rel=\"nofollow noopener\" target=\"_blank\">Scream Factory Resurrects Romero&#8217;s DAY OF THE DEAD For 4K UHD Restoration<\/a><\/p>\n<p>\u25cf\u00a0 Cocktail Courier and Kraken Rum: FX, Kraken Rum, and Cocktail Courier are stirring up something sinister. To celebrate FX\u2019s Alien: Earth, FX is teaming with Kraken Rum and Cocktail Courier to deliver a limited-edition cocktail kit featuring Kraken Rum. The \u201cContainment Cocktail Kit\u201d includes co-branded glasses and ingredients to make two custom cocktail recipes inspired by FX\u2019s Alien: Earth. The kit is available now via <a href=\"https:\/\/www.cocktailcourier.com\/product\/containment-cocktail-kit\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/www.cocktailcourier.com\/product\/containment-cocktail-kit<\/a>.<\/p>\n<p>\u25cf\u00a0 Skullcandy: Fans can feel the fear with the Limited Edition Skullcandy X FX\u00a0Alien: Earth\u00a0Crusher Evo Headphones. Featuring a custom design inspired by the series, the Crusher Bass Technology brings the action to life anywhere you are. Follow @alienearthfx and @skullcandy on Instagram and stay tuned for more details on how to enter for a chance to win a pair of Skullcandy x FX\u2019s\u00a0Alien: Earth\u00a0Crusher Evo Headphones.<\/p>\n<p>\u25cf\u00a0 SoulCycle: FX and SoulCycle are teaming up to launch a ride that pushes the limits of body and mind. Step into the world of FX\u2019s Alien: Earth with themed classes and limited-edition giveaways available in 54 SoulCycle studios now through August 8.<\/p>\n<p>\u25cf\u00a0 W Hollywood, W New York \u2013 Times Square, W San Francisco and W Seattle: FX and select W Hotels are gearing up to give consumers a taste of the world of FX\u2019s Alien: Earth. Guests checking into W Hollywood, W New York \u2013 Times Square, W San Francisco and W Seattle between 8\/8 and 8\/14 will enjoy branding moments throughout these select locations. Guests\u2019 journey will continue with two Alien: Earth signature cocktails available at participating W Hotels restaurants.<\/p>\n","protected":false},"excerpt":{"rendered":"As FX&#8217;s Alien: Earth\u00a0creeps closer to its August 12 Hulu premiere, the brand collaborations have officially begun, giving&hellip;\n","protected":false},"author":2,"featured_media":43382,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52],"tags":[88,206],"class_list":["post-43381","post","type-post","status-publish","format-standard","has-post-thumbnail","category-movies","tag-entertainment","tag-movies"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/43381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=43381"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/43381\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/43382"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=43381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=43381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=43381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}