{"id":442777,"date":"2026-02-01T12:37:19","date_gmt":"2026-02-01T12:37:19","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/442777\/"},"modified":"2026-02-01T12:37:19","modified_gmt":"2026-02-01T12:37:19","slug":"peloton-lays-off-11-percent-of-its-staff-just-a-few-months-after-launching-its-ai-hardware","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/442777\/","title":{"rendered":"Peloton lays off 11 percent of its staff just a few months after launching its AI hardware"},"content":{"rendered":"<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">Peloton said on Friday that it\u2019s cutting around 11 percent of its staff, mostly impacting \u201cengineers working on technology and enterprise-related efforts,\u201d reports <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2026-01-30\/peloton-cuts-11-of-staff-including-from-engineering-teams?srnd=homepage-americas\" rel=\"nofollow noopener\" target=\"_blank\">Bloomberg<\/a>.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">Last August, Peloton <a href=\"https:\/\/www.theverge.com\/news\/754154\/peloton-q4-2025-earnings-layoffs-wellness-price\" rel=\"nofollow noopener\" target=\"_blank\">laid off six percent of its workforce<\/a> and told investors it would continue layoffs globally in 2026, in an attempt to cut at least $100 million of annual spending by the end of the fiscal year.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">Peloton\u2019s latest strategy shift to reverse the effect of its pandemic-era boom stalling out has also brought <a href=\"https:\/\/www.theverge.com\/tech\/789282\/peloton-cross-training-series-hands-on-peloton-iq-ai-fitness\" rel=\"nofollow noopener\" target=\"_blank\">new hardware with Peloton IQ AI<\/a> features. The Cross Training Series that debuted last October includes a new Bike, Bike Plus, Tread, Tread Plus, and Row Plus that add real-time form feedback, workout analysis, and AI-generated workout routines, as it increases its subscription prices. Sales have been on a persistent downward spiral, and Bloomberg <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2025-11-25\/peloton-s-sales-of-new-ai-powered-exercise-equipment-see-slow-start\" rel=\"nofollow noopener\" target=\"_blank\">noted an earlier report<\/a> that initial sales of the AI-equipped gear have been sluggish.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">The Verge contacted Peloton but did not receive an on-the-record response.<\/p>\n","protected":false},"excerpt":{"rendered":"Peloton said on Friday that it\u2019s cutting around 11 percent of its staff, mostly impacting \u201cengineers working on&hellip;\n","protected":false},"author":2,"featured_media":442778,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[182,181,507,337,166,3,172,74,173],"class_list":{"0":"post-442777","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificialintelligence","11":"tag-fitness","12":"tag-gadgets","13":"tag-news","14":"tag-tech","15":"tag-technology","16":"tag-wearable"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/442777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=442777"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/442777\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/442778"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=442777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=442777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=442777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}