{"id":470312,"date":"2026-02-15T15:28:08","date_gmt":"2026-02-15T15:28:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/470312\/"},"modified":"2026-02-15T15:28:08","modified_gmt":"2026-02-15T15:28:08","slug":"paramount-disney-send-bytedance-seedance-ai-cease-and-desist-letters","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/470312\/","title":{"rendered":"Paramount, Disney Send ByteDance Seedance AI Cease-and-Desist Letters"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<a href=\"https:\/\/variety.com\/t\/paramount-skydance\/\" id=\"auto-tag_paramount-skydance\" data-tag=\"paramount-skydance\" rel=\"nofollow noopener\" target=\"_blank\">Paramount Skydance<\/a> accused <a href=\"https:\/\/variety.com\/t\/bytedance\/\" id=\"auto-tag_bytedance\" data-tag=\"bytedance\" rel=\"nofollow noopener\" target=\"_blank\">ByteDance<\/a> of engaging in \u201cblatant infringement\u201d of its intellectual property with its <a href=\"https:\/\/variety.com\/t\/seedance\/\" id=\"auto-tag_seedance\" data-tag=\"seedance\" rel=\"nofollow noopener\" target=\"_blank\">Seedance<\/a> video and Seedream image generative AI platforms, alleging the Chinese internet giant is illegally ripping off IP including \u201cSouth Park,\u201d \u201cStar Trek,\u201d \u201cThe Godfather,\u201d \u201cDora the Explorer\u201d and more.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe media company sent a cease-and-desist letter Saturday to ByteDance, a copy of which was obtained by Variety, demanding it discontinue the alleged infringement. The letter from Gabriel Miller, Paramount Skydance\u2019s head of intellectual property, was addressed to ByteDance CEO Liang Rubo.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThat came after <a href=\"https:\/\/variety.com\/2026\/film\/news\/sag-aftra-seedance-ai-infringement-tom-cruise-brad-pitt-fight-1236662695\/\" rel=\"nofollow noopener\" target=\"_blank\">Disney sent a cease-and-desist letter Friday to ByteDance<\/a> asserting the company\u2019s AI platforms are making available \u201ca pirated library of Disney\u2019s copyrighted characters from Star Wars, Marvel, and other Disney franchises, as if Disney\u2019s coveted intellectual property were free public domain clip art.\u201d \u201cByteDance\u2019s virtual smash-and-grab of Disney\u2019s IP is willful, pervasive, and totally unacceptable,\u201d\u00a0David Singer, a partner at Jenner &amp; Block, wrote on behalf of Disney.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSeedance is the latest AI video system to set off alarms across Hollywood. After videos generated by ByteDance\u2019s Seedance 2.0 went viral this week \u2014 including one of\u00a0Tom Cruise and Brad Pitt fighting on a rooftop\u00a0(pictured above) \u2014 the <a href=\"https:\/\/variety.com\/2026\/film\/news\/motion-picture-association-ai-seedance-bytedance-tom-cruise-1236661753\/\" rel=\"nofollow noopener\" target=\"_blank\">Motion Picture Association condemned ByteDance<\/a> on Thursday, calling on the company to immediately cease its infringing conduct. Actors union <a href=\"https:\/\/variety.com\/2026\/film\/news\/sag-aftra-seedance-ai-infringement-tom-cruise-brad-pitt-fight-1236662695\/\" rel=\"nofollow noopener\" target=\"_blank\">SAG-AFTRA and the Human Artistry Campaign<\/a>, a coalition of artists\u2019 rights groups affiliated with Hollywood unions, also spoke out against the ByteDance AI model.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tParamount\u2019s Miller, in the letter to ByteDance, wrote that \u201cmuch of the content that the Seed Platforms produce contains vivid depictions of Paramount\u2019s famous and iconic franchises and characters, which are protected under copyright law, trademark law, and the law of unfair competition (among other doctrines).\u201d The content in the AI-generated images and videos produced by ByteDance\u2019s platforms \u201cis often indistinguishable, both visually and audibly,\u201d from Paramount\u2019s copyrighted characters and stories.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tReps for ByteDance did not immediately respond to a request for comment Saturday.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAccording to Miller\u2019s letter, Paramount properties including \u201cSouth Park,\u201d \u201cSpongeBob SquarePants,\u201d \u201cStar Trek,\u201d \u201cTeenage Mutant Ninja Turtles,\u201d \u201cThe Godfather,\u201d \u201cDora the Explorer\u201d and \u201cAvatar: The Last Airbender\u201d have \u201call been repeatedly infringed by the Seed Platforms\u2019 production and subsequent public performance and distribution of these images and videos.\u201d Moreover, with the recent release of the Seedance 2.0 video generation tool, \u201cByteDance\u2019s infringing activities appear not only to be continuing but becoming more prevalent and the unlawful outputs more widely disseminated,\u201d Miller wrote.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIn the letter, Paramount Skydance demanded that \u201cByteDance immediately take all necessary steps to (i) prevent violations of our intellectual property rights by ensuring that our content is not used or created by ByteDance or the Seed Platforms going forward, and (ii) remove all infringing instances of Paramount\u2019s content from ByteDance\u2019s platforms and systems.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Paramount Skydance accused ByteDance of engaging in \u201cblatant infringement\u201d of its intellectual property with its Seedance video and&hellip;\n","protected":false},"author":2,"featured_media":465795,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[17758,88,48502,216815],"class_list":{"0":"post-470312","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"tag-bytedance","9":"tag-entertainment","10":"tag-paramount-skydance","11":"tag-seedance"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/470312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=470312"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/470312\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/465795"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=470312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=470312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=470312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}