{"id":493588,"date":"2026-02-27T12:12:10","date_gmt":"2026-02-27T12:12:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/493588\/"},"modified":"2026-02-27T12:12:10","modified_gmt":"2026-02-27T12:12:10","slug":"premflix-app-to-screen-all-premier-league-matches-live-but-only-in-singapore-premier-league","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/493588\/","title":{"rendered":"\u2018Premflix\u2019 app to screen all Premier League matches live \u2013 but only in Singapore | Premier League"},"content":{"rendered":"

The Premier League<\/a> is to launch its own streaming service, with live coverage of all 380 matches over a season available directly to fans \u2013 but only if you live in Singapore.<\/p>\n

Known as Premier League Plus, the new app will be launched before next season and will be the first time match coverage will be sold direct to consumers.<\/p>\n

Described by the Premier League\u2019s chief executive, Richard Masters, as simply being a \u201clearning\u201d opportunity, the move will still cause shockwaves throughout the game as the world\u2019s biggest domestic football league moves to directly control its revenues without the need for a broadcast partner.<\/p>\n

\u201cFrom next season onward, from August, Premier League Plus is going to happen,\u201d Masters said. \u201cFor the first time the Premier League is going to have its own customers. We\u2019re looking to build a business, but we\u2019re also looking to learn to see how that might be replicable around the world.\u201d<\/p>\n

Masters told the Financial Times Business of Football Summit in London that Premier League Plus would be offered in partnership with the existing rights holder, Starhub, and would be a \u201c24-seven\u201d service.<\/p>\n

\u201cIt\u2019s going to be a really exciting product, and the big change is I think that the Premier League will have its own customers and means us delving into things like promotion and pricing,\u201d said Masters. \u201cThat\u2019s why it\u2019s an important step for us.\u201d<\/p>\n

The idea of a \u201cPremflix\u201d offering has been speculated on for a number of years. Premier League club owners have backed the idea, with Chelsea\u2019s Todd Boehly telling the FT conference last year that the league should sell its global rights direct to the streaming service Netflix. Instead, the Premier League has gone for a trial approach, with Masters telling an audience of industry insiders that international broadcast revenues had grown by 27% through the latest three-year rights cycle.<\/p>\n

The Premier League\u2019s Richard Masters says its new app is \u2018an important step for us\u2019. Photograph: Jon Super\/AP<\/p>\n

Also appearing at the conference was the chair of the Independent Football Regulator, David Kogan. He called on the Premier League and EFL to come to a new \u201clong-term sustainable agreement\u201d over financial redistribution, arguing that it would lead to \u201cless regulation\u201d in the future.<\/p>\n

Kogan also reaffirmed that parachute payments, which have been a barrier to any resolution between the Premier League and EFL, would come under scrutiny as part of the forthcoming State of the Game review. \u201cParachute payments are not going to vanish overnight,\u201d Kogan said, \u201c[but] the discussion about parachute payments is a fundamental part of the discussion about distribution.\u201d<\/p>\n

The chair of the EFL, Rick Parry, also speaking at the summit, said that parachute payments had represented 6% of EFL turnover when introduced in 1992, but by the 2018-19 season had reached 173% of turnover. The wage bill of clubs in receipt of the payments was more than double that of the rest of the Championship. \u201cThe Premier League chase is the most expensive lottery ticket on the planet,\u201d he said.<\/p>\n

Kogan said he believed the \u201cbackstop\u201d option which would allow the regulator to impose a distribution deal would not need to be activated and that the leagues would come to a deal independently. Masters said that while \u201cwe\u2019re all agreed we want a strong pyramid\u201d, he thought \u201cit should be left to the organisations to come up with these agreements\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"The Premier League is to launch its own streaming service, with live coverage of all 380 matches over…\n","protected":false},"author":2,"featured_media":493589,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[403,99],"class_list":["post-493588","post","type-post","status-publish","format-standard","has-post-thumbnail","category-soccer","tag-soccer","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/493588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=493588"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/493588\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/493589"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=493588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=493588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=493588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}