{"id":523358,"date":"2026-03-14T15:22:07","date_gmt":"2026-03-14T15:22:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/523358\/"},"modified":"2026-03-14T15:22:07","modified_gmt":"2026-03-14T15:22:07","slug":"wisconsins-great-outdoors-sees-record-breaking-year","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/523358\/","title":{"rendered":"Wisconsin&#8217;s &#8216;great outdoors&#8217; sees record-breaking year"},"content":{"rendered":"<p>MILWAUKEE \u2014 <a href=\"https:\/\/outdoorrecreation.wi.gov\/Documents\/2024%20OOR%20EI%20Infographic.pdf\" target=\"_blank\" rel=\"nofollow noopener\">New data<\/a> on Wisconsin&#8217;s outdoor recreation industry shows that 2024 was <a href=\"https:\/\/spectrumnews1.com\/wi\/milwaukee\/news\/2026\/03\/09\/wisconsin-outdoor-recreation--2024--economic-impact\" target=\"_blank\" rel=\"nofollow noopener\">another record-breaking year for the state<\/a>, now topping $12 billion overall and up 3.8% from 2023.<\/p>\n<p>&#8220;We were so happy to see this record break again\u2014 this is the third [year] in a row,&#8221; said Wisconsin Secretary of Tourism Anne Sayers. &#8220;I think it&#8217;s a reflection of a lot of factors for outdoor recreation right now. Certainly it&#8217;s about the outdoor recreation offerings we enjoy in Wisconsin\u2014 it&#8217;s absolutely world class.&#8221;<\/p>\n<p>Sec. Sayers was also quick to point out that the broken record is a testament to those in the industry leaning hard into backup plans, especially when the weather dictates.<\/p>\n<p>&#8220;Our outdoor industry has done a great job, either pivoting when it&#8217;s needed or embracing the moments Mother Nature provides,&#8221; Secretary Sayers said. &#8220;We have the fourth most ski hills in the country and a lot of them are able to make snow, so they can stay open regardless but we&#8217;ve also had an opportunity to feature other things you can do outside.&#8221;<\/p>\n<p>Watch the full interview above.<\/p>\n","protected":false},"excerpt":{"rendered":"MILWAUKEE \u2014 New data on Wisconsin&#8217;s outdoor recreation industry shows that 2024 was another record-breaking year for the&hellip;\n","protected":false},"author":2,"featured_media":523359,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[28564,2722,4,450,28,451,235880,3,452,453,13309,1745],"class_list":["post-523358","post","type-post","status-publish","format-standard","has-post-thumbnail","category-breaking-news","tag-app-local-business","tag-app-top-stories","tag-breaking-news","tag-breakingnews","tag-business","tag-headlines","tag-jason-fechner","tag-news","tag-top-stories","tag-topstories","tag-vod","tag-wisconsin"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/523358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=523358"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/523358\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/523359"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=523358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=523358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=523358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}