{"id":558795,"date":"2026-04-01T19:39:16","date_gmt":"2026-04-01T19:39:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/558795\/"},"modified":"2026-04-01T19:39:16","modified_gmt":"2026-04-01T19:39:16","slug":"hershey-says-it-will-shift-back-to-classic-recipe-for-all-reeses-products-after-criticism-2","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/558795\/","title":{"rendered":"Hershey says it will shift back to classic recipe for all Reese&#8217;s products after criticism"},"content":{"rendered":"<p class=\"EkqkG IGXmU nlgHS yuUao MvWXB TjIXL aGjvy ebVHC \">Hershey said Wednesday it will use classic recipes for all Reese&#8217;s products starting next year, a change that comes after the grandson of Reese&#8217;s founder criticized the company for shifting to cheaper ingredients.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Reese&#8217;s Peanut Butter Cups have always been made with real milk chocolate or dark chocolate and peanut butter. But a small portion of Hershey&#8217;s and Reese&#8217;s products, like mini Easter eggs, are now made with a coating that contains less chocolate.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Hershey said that in 2027, it will shift those products to &#8220;their classic milk chocolate and dark chocolate recipes.&#8221;<\/p>\n<p><img decoding=\"async\" alt=\"These are Reese's Peanut Butter Cups in Pittsburgh Wednesday, Feb. 18, 2026.\" class=\"hsDdd NDJZt sJeUN IJwXl vBqtr KrDt itslR zFTjo hakZw HlUVI \" data-testid=\"prism-image\" draggable=\"false\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2026\/04\/18823181_040126-cc-ap-hershey-reeses-img.jpg\"\/><\/p>\n<p>These are Reese&#8217;s Peanut Butter Cups in Pittsburgh Wednesday, Feb. 18, 2026.<\/p>\n<p>AP Photo\/Gene J. Puskar, File<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">The Hershey, Pennsylvania-based company said it will also be making other changes to its sweets portfolio next year, including transitioning to natural colors and enhancing Kit-Kat&#8217;s recipe to make it creamier. The company said it plans to increase its research and development funding by 25% next year.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">&#8220;Hershey is committed to making products consumers love and that means continually reviewing our recipes to meet evolving tastes and preferences,&#8221; the company said in a statement.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Brad Reese, the grandson of the inventor of Reese&#8217;s Peanut Butter Cups, ignited the controversy in a public letter he sent to Hershey&#8217;s corporate brand manager on Valentine&#8217;s Day.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">&#8220;How does The Hershey Co. continue to position Reese&#8217;s as its flagship brand, a symbol of trust, quality and leadership, while quietly replacing the very ingredients (Milk Chocolate + Peanut Butter) that built Reese&#8217;s trust in the first place?&#8221; Reese wrote in the letter, which he posted on his LinkedIn profile.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Hershey acknowledged some recipe changes but said it was trying to meet consumer demand for innovation. High cocoa prices also have led Hershey and other manufacturers to experiment with using less chocolate in recent years.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">The Associated Press left a message with Brad Reese on Wednesday seeking comment.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC eTIW sUzSN \">Brad Reese is the grandson of H.B. Reese, who spent two years at Hershey before forming his own candy company in 1919. H.B. Reese invented Reese&#8217;s Peanut Butter Cups in 1928; his six sons eventually sold his company to Hershey in 1963.<\/p>\n<p>Copyright \u00a9 2026 by The Associated Press. All Rights Reserved.<\/p>\n","protected":false},"excerpt":{"rendered":"Hershey said Wednesday it will use classic recipes for all Reese&#8217;s products starting next year, a change that&hellip;\n","protected":false},"author":2,"featured_media":558796,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[247853,4,450,451,3,452,453],"class_list":["post-558795","post","type-post","status-publish","format-standard","has-post-thumbnail","category-breaking-news","tag-247853","tag-breaking-news","tag-breakingnews","tag-headlines","tag-news","tag-top-stories","tag-topstories"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/558795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=558795"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/558795\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/558796"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=558795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=558795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=558795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}