If you tokenmaxx in the Meta offices and the leaderboard doesn\u2019t register it, does it make a sound? Just days after The Information reported that Meta built an internal system to track which employees burn through the most tokens, the company has apparently taken down the leaderboard, leaving the entire office in the dark on who is pawning off the most work to AI assistants.<\/p>\n
During its brief time on this earth, the leaderboard kept tabs on the top 250 employees across Meta who were using the most tokens<\/a>, a unit of data that measures inputs and outputs from large language models. The higher a person\u2019s token count, the higher they ranked on the scoreboard, where they were reportedly given badges like \u201cToken Legend,\u201d \u201cModel Connoisseur,\u201d \u201cCache Wizard,\u201d and \u201cSession Immortal.\u201d The board was called Claudeonmics, named after Anthropic\u2019s Claude model that has become the go-to model for vibe coding. That fact is a bit embarrassing for Meta, as its own models have fallen behind its competitors<\/a>.<\/p>\n Per The Information, Meta employees certainly racked up some impressive figures<\/a>. The outlet reported that the company\u2019s staff used up about 60 trillion tokens in just 30 days, with the person at the top spot on the leaderboard having used 281 billion. For reference, the\u00a0New York Times reported<\/a> 210 billion tokens would produce the equivalent text needed to fill Wikipedia 33 times over.<\/p>\n We won\u2019t know just how many tokens Meta is burning through anymore, though, since the company is suddenly feeling shy about the whole thing. According to The Information<\/a>, the leaderboard has been replaced with a message that reads, \u201cIt was meant to be a fun way for people to look at tokens, but due to data from the dashboard being shared externally, we\u2019ve made the decision to shutter Claudeonomics for now.\u201d<\/p>\n Despite the lack of transparency on the burn rate, you can safely assume the company is still putting up numbers without the board. \u201cTokenmaxxing\u201d is the new hotness in Silicon Valley, where the sheer volume of AI use has suddenly become a metric that is equated with productivity. Nvidia CEO Jensen Huang recently said that he would be \u201cdeeply alarmed\u201d<\/a> if an engineer didn\u2019t use at least $250,000 worth of tokens per year. The Times reported<\/a> that Shopify has started tracking employee AI usage, praising people who burn through tokens while chastising those who don\u2019t. It also found an Anthropic engineer who reportedly spent $150,000 worth of tokens in just one month, apparently to the company\u2019s pleasure.<\/p>\n