{"id":614498,"date":"2026-04-30T03:40:09","date_gmt":"2026-04-30T03:40:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/614498\/"},"modified":"2026-04-30T03:40:09","modified_gmt":"2026-04-30T03:40:09","slug":"apple-watch-campaign-highlights-health-and-rescue-stories-in-china","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/614498\/","title":{"rendered":"Apple Watch campaign highlights health and rescue stories in China"},"content":{"rendered":"

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Apple launched a new campaign in China called \u201cThankfully, I was wearing it\u201d (\u201c\u8fd8\u597d\u6234\u7740\u5b83\u201d), which includes a special podcast episode in which three users share their stories. Here are the details.<\/p>\n

Apple Watch campaign highlights life-changing experiences<\/p>\n

Apple and TBWAMedia Arts Lab \u2013 China have launched a campaign<\/a> featuring stories from three Apple Watch<\/a> users who were saved by the device\u2019s emergency features.<\/p>\n

On Apple\u2019s Chinese website, a new \u201cThankfully, I was wearing it\u201d section<\/a> features quotes from three Apple Watch<\/a> users, Me Junyan, Chen Huimin, and Yang Xiao, who share their stories about Fall Detection, Crash Detection, and heart rate alerts.<\/p>\n

TBWA says that the \u201cThankfully, I was wearing it\u201d campaign is named after \u201can emerging phrase organically used by Apple Watch<\/a> users themselves\u201d following emergencies or health-related issues. (I can relate<\/a>.)<\/p>\n

Additionally, the campaign features a special episode of the \u201c\u4f60\uff0c\u9759\u4e0d\u4e0b\u6765\u201d podcast (which loosely translates to \u201cYou Just Can\u2019t Settle Down\u201d) hosted by Li Jing, \u201cone of China\u2019s most trusted interviewers and an Apple Watch<\/a> user,\u201d according to TBWA.<\/p>\n

In the hour-long episode, the three users share their stories, including a life-saving emergency call after a serious car crash where the user was knocked unconscious.<\/p>\n

If you speak Chinese and would like to watch or listen to the entire episode, follow this link<\/a>. Otherwise, you can check out subtitled segments from the interview on TBWA\u2019s website<\/a>.<\/p>\n

Via MacMagazine<\/a><\/p>\n

Worth checking out on Amazon<\/p>\n

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FTC: We use income earning auto affiliate links. More.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Apple launched a new campaign in China called \u201cThankfully, I was wearing it\u201d (\u201c\u8fd8\u597d\u6234\u7740\u5b83\u201d), which includes a special…\n","protected":false},"author":2,"featured_media":614499,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[166,74],"class_list":["post-614498","post","type-post","status-publish","format-standard","has-post-thumbnail","category-gadgets","tag-gadgets","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/614498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=614498"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/614498\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/614499"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=614498"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=614498"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=614498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}