LOGAN, Utah \u2014 Two teenagers in Cache Valley are turning hustle into a full-time business, building a mobile auto detailing company they say started with little more than a sedan, basic supplies and a willingness to knock on doors.<\/p>\n
Kash Selin, a current student at Ridgeline High School, and Joshua Toledo, who graduated last year, launched CV Auto Revival about a year ago after experimenting with a range of side ventures. Now, the pair say they average nearly 20 vehicles a week while working to grow their client base across the Logan area and beyond.<\/p>\n
The name of their business reflects both their location and their mission.<\/p>\n
\u201cI came up with it when I started a year ago,\u201d Selin said. \u201cCV is Cache Valley. And then basically what we do is we revive and preserve the price of the vehicle.\u201d<\/p>\n
The two met as student-athletes at Ridgeline High School, bonding over football, wrestling and being relatively new to the valley before deciding to pursue business opportunities together.<\/p>\n
\u201cWe were wrestling partners together and beat up on each other every day,\u201d Toledo said. \u201cFrom that, we became really good friends.\u201d<\/p>\n
After trying ventures ranging from window washing to real estate wholesaling, the pair decided to focus on detailing.<\/p>\n
\u201cWe did a ton of stuff,\u201d Toledo said. \u201cWe kind of went back to what we\u2019d been trying to do \u2026 let\u2019s just invest into one thing.\u201d<\/p>\n
That decision has turned into a growing operation. CV Auto Revival specializes in detailing everything from personal vehicles to farm equipment and commercial fleets \u2014 a niche that has helped them gain traction in Cache County\u2019s agricultural economy.<\/p>\n
\u201cOur main focus is company trucks, company fleets, as well as farm vehicles, semi trucks,\u201d Selin said.<\/p>\n
The work can be demanding. What appears to be a simple job can quickly become more complex.<\/p>\n
\u201cWe had this one time, we did a backhoe,\u201d Selin said. \u201cWe thought it was gonna take us two hours, ended up taking five hours.\u201d<\/p>\n
Toledo added, \u201cThere was this thick layer of dirt on the bottom, and we had to redo the whole process.\u201d<\/p>\n
The company operates as a fully mobile service, bringing equipment directly to customers throughout northern Utah.<\/p>\n
\u201cWe put (everything) in our work truck, and we drive out to wherever they are,\u201d Selin said.<\/p>\n
Most of their business comes from direct outreach and social media.<\/p>\n
\u201cOur main thing is we go door to door and business to business, and a lot of people also find us through our Instagram,\u201d Selin said. \u201cA lot of word of mouth, too.\u201d<\/p>\n
That approach has helped them build a steady client base, though their age can present challenges.<\/p>\n
\u201cWhen you go and talk to them \u2026 we\u2019re only 18, 19 years old, and they\u2019re trusting us with their vehicle,\u201d Selin said. \u201cIt can be hard sometimes.\u201d<\/p>\n
Still, Toledo said their work often speaks for itself.<\/p>\n
\u201cWe show them some videos, show them some testimonials,\u201d he said. \u201cThese guys are serious.\u201d<\/p>\n
The business has also evolved significantly from its early days.<\/p>\n
\u201cWe started with a Toyota Camry,\u201d Selin said. \u201cWe got chemicals from Walmart and had a little shop vac. And that was it.\u201d<\/p>\n
As revenue grew, the pair reinvested in professional-grade equipment, including pressure washers, air compressors and specialized detailing tools. They\u2019ve also expanded services, adding treatments like clay bar applications designed to remove contaminants from a vehicle\u2019s paint.<\/p>\n
\u201cWe study a lot of the market,\u201d Selin said. \u201cOnce we found what actually worked for us, we stick with it.\u201d<\/p>\n
Despite the growth, the operation remains labor-intensive. Beyond cleaning vehicles, the teens say their days are filled with sales, marketing and preparation.<\/p>\n
\u201cIt\u2019s not only that we wake up and go and clean cars,\u201d Toledo said. \u201cWe wake up, we go knock and get clients, and then we come back \u2026 we have to prep for the next day.\u201d<\/p>\n
The business is now their primary focus. Selin said he attends school part-time before dedicating the rest of his day to the company, while Toledo works on it full time.<\/p>\n
\u201cWe average three cars a day, so a total of 18 to 20 a week,\u201d Selin said.<\/p>\n
Looking ahead, the pair say they plan to continue growing CV Auto Revival while maintaining a focus on quality.<\/p>\n
\u201cWhatever we get, it\u2019s always gonna be hard because we want to make it look brand new,\u201d Selin said.<\/p>\n","protected":false},"excerpt":{"rendered":"LOGAN, Utah \u2014 Two teenagers in Cache Valley are turning hustle into a full-time business, building a mobile…\n","protected":false},"author":2,"featured_media":639846,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[28,276266,276263,276262,276264,158,276261,276260,74700,276265],"class_list":["post-639845","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entrepreneurship","tag-business","tag-business-to-business","tag-cache-county","tag-cache-valley","tag-clay-bar-applications","tag-entrepreneurship","tag-joshua-toledo","tag-kash-selin","tag-northern-utah","tag-ridgeline-high-school"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/639845","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=639845"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/639845\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/639846"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=639845"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=639845"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=639845"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}