{"id":642101,"date":"2026-05-14T06:06:13","date_gmt":"2026-05-14T06:06:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/642101\/"},"modified":"2026-05-14T06:06:13","modified_gmt":"2026-05-14T06:06:13","slug":"100k-per-week-rental-homes-in-hamptons-are-empty-ahead-of-us-open-golf-tournament","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/642101\/","title":{"rendered":"$100K-per-week rental homes in Hamptons are empty ahead of US Open golf tournament"},"content":{"rendered":"

Hamptons homeowners hoping to cash in on deep-pocketed golf fans during next month\u2019s US Open <\/a>are discovering that $100,000-a-week rental dreams may have overshot.<\/p>\n

Rental prices across the ritzy beach enclave are slipping ahead of the June 18-21 tournament at Shinnecock Hills Golf Club as inventory piles up and demand falls short of expectations, as Bloomberg News first reported<\/a>.<\/p>\n

Average nightly rates during the championship rounds are down 2.5% from the same period last year to $1,106, according to data from vacation rental analytics firm AirDNA cited by Bloomberg. Available listings are up 17.5% year over year.<\/p>\n

Shinnecock Hills Golf Club in Southampton, NY, where the US Open is scheduled to return next month, is expected to draw golf fans \u2014 though soaring Hamptons rental prices have started to soften ahead of the tournament. Getty Images<\/p>\n

\u201cThe problem is very simple. Too many owners thought that the US Open would automatically mean a six-figure payday, and so the market got flooded with inventory,\u201d luxury real estate broker and \u201cMillion Dollar Listing Los Angeles\u201d star Josh Flagg told The Post.<\/p>\n

\u201cLuxury renters are still spending, but they\u2019ve become much more value conscious,\u201d he added. \u201cThey won\u2019t overpay just because there\u2019s a sporting event in town.\u201d<\/p>\n

Flagg, who splits his time between Los Angeles and New York and recently bought a home in East Hampton, said the sudden flood of listings undermined the exclusivity that normally drives Hamptons pricing.<\/p>\n

\u201cThe Hamptons rental market runs on scarcity,\u201d he explained. \u201cOnce everyone lists at once, pricing power disappears.\u201d<\/p>\n

An aerial view of Sagaponack in the Hamptons, where luxury homeowners are struggling to land ultra-wealthy renters ahead of next month\u2019s US Open golf tournament at nearby Shinnecock Hills Golf Club. Josh Goetz Photography<\/p>\n

In Hampton Bays, which has seen the steepest drop in demand, travelers can still snag a studio apartment for as little as $154 a night, while larger six-bedroom villas top out around $5,325.<\/p>\n

In nearby Southampton, the tournament\u2019s host town, rentals range from $233 per night to as much as $7,376 for sprawling luxury homes, according to AirDNA.<\/p>\n

One seven-bedroom Southampton estate on nearly two acres hit the market seeking a jaw-dropping $200,000 for a short-term US Open stay.<\/p>\n

Some landlords farther east in Sag Harbor have been asking $100,000 or more for a single tournament week \u2014 rates typically reserved for the entire month of July.<\/p>\n

But many of those sky-high listings remain unrented.<\/p>\n

\u201cWe are finding that there isn\u2019t as much demand as you would expect,\u201d Judi Desiderio, managing partner at William Raveis Real Estate in the Hamptons, told Bloomberg News.<\/p>\n

\u201cSo last-minute bookers can get house rentals at a relative bargain.\u201d<\/p>\n

Luxury homes line the beachfront in the Hamptons, where rental inventory has surged as some homeowners struggle to secure six-figure weekly bookings. Getty Images<\/p>\n

The softening market marks a rare crack in one of the country\u2019s most notoriously expensive summer rental destinations, long favored by Wall Street moguls and celebs willing to shell out eye-watering sums for beachfront escapes.<\/p>\n

\u201cFor as many homes that are rented, there are just as many homes that go unrented,\u201d real estate agent Robert Banker of Hedgerow Exclusive told Bloomberg.<\/p>\n

\u201cThere\u2019s 150 rentals for $100,000 in Sag Harbor. There\u2019s a delusion that you\u2019re sitting on a lottery ticket and it\u2019s just not coming.\u201d<\/p>\n

The mismatch between expectations and reality comes as broader economic uncertainty and geopolitical turmoil have cooled enthusiasm around some of the world\u2019s biggest sporting events, Bloomberg noted.<\/p>\n

The FIFA World Cup, which kicks off this summer across North America, has seen weaker-than-expected demand for hotels and short-term rentals<\/a> in host cities.<\/p>\n

Even so, the Hamptons remain staggeringly expensive by almost any measure.<\/p>\n

Average nightly summer rates for July and August still range from $903 in Hampton Bays to $1,730 in Southampton, according to AirDNA.<\/p>\n

Hamptons homeowners hoping to score massive payouts during next month\u2019s US Open golf tournament are facing softer demand as rental inventory rises and nightly rates slip. adragan \u2013 stock.adobe.com<\/p>\n

Booking revenue for the full Memorial Day-to-Labor Day stretch is projected to climb nearly 11% from last year to roughly $121 million.<\/p>\n

AirDNA economist Bram Gallagher said Hampton Bays has emerged as the hottest booking market for the tournament week largely because it offers relatively cheaper options than Southampton and neighboring villages.<\/p>\n

Homeowners are also trying to capitalize on a recent rule change tied to the US Open that reduced the minimum rental stay from two weeks to just three days \u2014 giving renters more flexibility but increasing pressure on landlords to fill vacant nights.<\/p>\n","protected":false},"excerpt":{"rendered":"Hamptons homeowners hoping to cash in on deep-pocketed golf fans during next month\u2019s US Open are discovering that…\n","protected":false},"author":2,"featured_media":642102,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[28,15721,427,277330,36569,99,15720,23234],"class_list":["post-642101","post","type-post","status-publish","format-standard","has-post-thumbnail","category-golf","tag-business","tag-east-hampton","tag-golf","tag-long-island-real-estate","tag-southampton","tag-sports","tag-the-hamptons","tag-us-open-golf"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/642101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=642101"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/642101\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/642102"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=642101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=642101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=642101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}