{"id":650568,"date":"2026-05-18T15:44:14","date_gmt":"2026-05-18T15:44:14","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/650568\/"},"modified":"2026-05-18T15:44:14","modified_gmt":"2026-05-18T15:44:14","slug":"herma-drives-sustainability-with-digital-greenguide","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/650568\/","title":{"rendered":"Herma drives sustainability with digital GreenGuide"},"content":{"rendered":"

D.O.G. Label in Vienna, Austria, is relying on HERMA\u2019s digital GreenGuide<\/a> to provide clarity around sustainability and regulations. <\/p>\n

With just three or four single criteria, such as packaging type, desired sustainability aspect and material, the GreenGuide provides a meaningful basis for decision-making when selecting a suitable self-adhesive material. <\/p>\n

Anna-Carin Speneder-Magnet, head of business development at D.O.G. Label, discovered the tool at last year\u2019s Fachpack. \u201cI found it fascinating how easily and systematically it guides you to a sensible solution that can be implemented straight away,\u201d she says. \u201cThe second advantage is: I don\u2019t just use the GreenGuide to inform myself. I can also use it to guide customers toward sustainable solutions in a targeted way, without overwhelming them.\u201d <\/p>\n

Serving multiple markets<\/p>\n

This product is particularly well received in the sectors where D.O.G. Label has a focus. These include food, pharmaceuticals and cosmetics. For instance, Speneder-Magnet recently found a solution together with a customer for applying labels directly to fruit and vegetables. With just a few clicks, they jointly identified a self-adhesive material whose label material and adhesive are certified by DIN CERTCO GmbH for home and garden composting in accordance with NF T51-800:2015. \u201cWe then implemented it exactly as planned \u2013 and the customer was very satisfied.\u201d<\/p>\n

A holistic view<\/p>\n

The GreenGuide\u2019s almost playful approach also helps to flesh out concepts or ideas that are often still rather vague. \u201cWe can certainly sense that interest in sustainable solutions in general has risen sharply among our customers,\u201d explains Speneder-Magnet. \u201cBut when it comes to the details, there are still significant gaps in knowledge, particularly regarding the specific implications of the new EU Packaging and Packaging Waste Regulation, the PPWR.\u201d <\/p>\n

For instance, it is still little known that extended producer responsibility (EPR) comes with an obligation to bear the costs. From 2028 onwards, for example, the material, recyclability and recycled content of the entire packaging \u2013 including labels \u2013 are to be taken into account when calculating the fees. The fee difference between good and poor recyclability is expected to be very large: A factor of 10 is to be expected. <\/p>\n

Factoring sustainability<\/p>\n

\u201cThis is information that absolutely must be factored in, particularly when considering costs,\u201d emphasises Speneder-Magnet. \u201cOf course, ideally everyone wants price-neutral solutions. But if that cannot always be achieved in full, it makes sense to always offset impending EPR fees against slightly higher material costs. That really opens some customers\u2019 eyes.\u201d <\/p>\n

This is where D.O.G. Label has an advantage. The company can draw on extensive expertise to take a holistic view of packaging: D.O.G. Label is part of D.O.G. GmbH, headquartered in Darmstadt, Germany. The latter, in turn, specializes in sophisticated packaging requirements, particularly for the pharmaceutical and cosmetics industries. <\/p>\n

\u201cAgainst this backdrop, we pursue a very credible holistic consulting approach that takes the entire packaging process into account,\u201d says Speneder-Magnet. <\/p>\n

In any case, D.O.G. Label takes the issue of sustainability very seriously. The industrial plant generates 165,000 kWh per year with its own photovoltaic system, thereby saving 55 tons of CO2. The company\u2019s own bee colonies not only provide high-quality honey but also help the environment. Furthermore, the first sustainability report is firmly planned. And the company is aiming for a silver medal in the EcoVadis assessment.<\/p>\n

An easy introduction to sustainability<\/p>\n

Of course, a digital GreenGuide cannot simply bridge the information gap on the customer\u2019s side. \u201cBut it significantly lowers the barriers for customers to engage with the topic in the first place and to explore new approaches,\u201d says Speneder-Magnet, speaking from her experience to date. <\/p>\n

The sustainable materials portfolio also includes HERMAsilphie, for example. \u201cIt uses paper made from fibers of the environmentally friendly \u2013 and, above all, bee-friendly \u2013 silphium plant and, thanks to its appearance, is ideally suited for the green packaging of sustainable products, particularly in the cosmetics and food sectors. With the help of the digital HERMA GreenGuide, some customers are realizing that taking the first or second step toward sustainability isn\u2019t actually that complicated.\u201d <\/p>\n

And as the Chinese proverb has a special saying: \u201cEven the longest journey begins with a single step.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"D.O.G. Label in Vienna, Austria, is relying on HERMA\u2019s digital GreenGuide to provide clarity around sustainability and regulations.…\n","protected":false},"author":2,"featured_media":650569,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[4,450,451,3,452,453],"class_list":["post-650568","post","type-post","status-publish","format-standard","has-post-thumbnail","category-breaking-news","tag-breaking-news","tag-breakingnews","tag-headlines","tag-news","tag-top-stories","tag-topstories"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/650568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=650568"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/650568\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/650569"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=650568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=650568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=650568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}