{"id":686906,"date":"2026-06-05T23:37:10","date_gmt":"2026-06-05T23:37:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/686906\/"},"modified":"2026-06-05T23:37:10","modified_gmt":"2026-06-05T23:37:10","slug":"today-gma-cbs-mornings-latest-ratings-whos-on-top","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/686906\/","title":{"rendered":"\u2018Today,\u2019 \u2018GMA,\u2019 & \u2018CBS Mornings\u2019 Latest Ratings: Who\u2019s on Top?"},"content":{"rendered":"

NBC News’ Today<\/a> was once again the only morning show to post week-over-week gains for the week of May 25 as it held onto the top spot in the fierce ratings battle.<\/p>\n

According to AdWeek<\/a>, citing Nielsen’s national live+same-day big data plus program ratings for the week of May 25, Todayaveraged 2.95 million total viewers and 597,000 viewers in the coveted Adults 25-54 demo. While the show was down 1 percent in total viewers compared to the week prior, it was up 6 percent in the key demo.<\/p>\n

Today, co-hosted by Savannah Guthrie<\/a>\u00a0and\u00a0Craig Melvin<\/a>, was also up significantly on the same period in 2025, with total viewers up 15 percent and the demo up 10 percent.<\/p>\n

ABC News’ Good Morning America<\/a> held onto the No. 2 spot, averaging 2.678 million total viewers and 425,000 demo viewers for the week of May 25. Compared to the week before, the show was down 2 percent in total viewers and down 3 percent in the key demo.<\/p>\n

GMA, co-hosted by Robin Roberts<\/a>,\u00a0George Stephanopoulos<\/a>, and\u00a0Michael Strahan<\/a>, was up year over year in total viewers, with a 2 percent increase. However, it was down 9 percent in the demo.<\/p>\n

Meanwhile, CBS Mornings<\/a> continued to trail, averaging 1.757 million total viewers and 282,000 demo viewers for the week of May 25. This was down 7 percent in total viewers and down 12 percent in the demo compared to the previous week.<\/p>\n

Compared to last year, CBS Mornings, hosted by Gayle King<\/a>\u00a0and\u00a0Nate Burleson<\/a>, was down 4 percent in total viewers and down 18 percent in the demo. It was the only show to be down across both measured categories in the year-over-year comparison.<\/p>\n

Good Morning America, Weekdays, 7am, ABC<\/p>\n

Today, Weekdays, 7am, NBC<\/p>\n

CBS Mornings, Weekdays, 7am, CBS<\/p>\n

Read the latest entertainment news on TV Insider<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"NBC News’ Today was once again the only morning show to post week-over-week gains for the week of…\n","protected":false},"author":2,"featured_media":686907,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[45691,88,106402,66501,92],"class_list":["post-686906","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tv","tag-cbs-mornings","tag-entertainment","tag-michael-strahan","tag-savannah-guthrie","tag-tv"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/686906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=686906"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/686906\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/686907"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=686906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=686906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=686906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}